Account Executive

Tapp; Leeuwarden; Hybrid; EUR 33,000 - 50,000; Full time

Benefits offered by this job

Salary €3,000–€4,500 gross/month

Significant sales responsibility

Direct growth influence

Sales training support

Train travel pass

Job summary

Tapp is based in Leeuwarden and is building a paper-based data logger with supporting cold chain software for international markets. You will own the entire sales process, demo customers, and help drive growth as the company expands beyond the Netherlands.

We seek an Account Executive with 2–5 years of commercial SaaS/B2B experience who enjoys taking customers into a new way of working. Expect travel to international shows and a high degree of ownership in a fast-growing tech startup.

Qualifications

• 2–5 years commercial experience in SaaS, tech, or B2B sales.
• Experience with demos, objections and closing deals independently.
• Ability to run a commercial process from start to finish.
• Owns pipeline and speaks Dutch and English.
• Curious about technology, sustainability, and supply chains.

Responsibilities

• Own the full sales cycle from prospecting to signing.
• Follow up on qualified leads and perform product demos.
• Manage pipeline and CRM, travel for international trade shows.
• Close deals and guide customers through buying decisions.

Skills

Demos & closing

Pipeline management

Dutch language

English language

Independence

Tools

CRM systems

Job description

Leeuwarden | 2 to 5 years of experience | B2B Sales

Who looks after your avocado?

You buy an avocado at the supermarket. Or a box of blueberries. Maybe a mango that traveled thousands of kilometers before it reached the shelf.

But who looks after that product along the way?

Temperature is critical during that journey. A few degrees too warm or too cold can decide whether a product arrives in good condition or a full shipment is lost.

That is why millions of products travel with a temperature logger. A small device that records what happens to the temperature during transport. It tells producers, carriers, and buyers whether their products were shipped under the right conditions.

Smart system.

But there is an odd side to it.

Many of those data loggers are made of plastic and electronics, and they are thrown away after a single trip.

There has to be a smarter way.

At Tapp, we thought the same thing.

A new standard in an existing market

From Leeuwarden, Tapp develops a paper-based data logger together with cold chain monitoring software. Hardware and software designed to work as one smarter and more sustainable alternative to the traditional temperature logger.

And Tapp wants to go further. Internationally.

So we are looking for an Account Executive who does not just want to sell a product, but who enjoys taking customers into a new way of working.

Sales at Tapp works differently. You step into an established international market where many companies have worked the same way for years. Your challenge is to show that it can be done differently, and to get customers to actually take that step.

From first contact to closed deal

As an Account Executive at Tapp, you own the full sales cycle. You follow up on qualified leads and demo appointments, and you build your own pipeline as well. In this growth stage, outbound is an important part of the job.

From first contact and demo through negotiation to signature, you keep the commercial process moving.

• approaching new prospects and building your own pipeline
• following up on qualified leads and demo appointments
• giving product demos and following up on them
• guiding prospects through the entire sales process
• understanding how customers buy and how they make decisions
• handling objections and closing deals
• managing your pipeline in the CRM
• representing Tapp at international trade shows

You have already put commercial miles on the clock

We are looking for someone with roughly 2 to 5 years of commercial experience, preferably in SaaS, tech, or a comparable B2B sales environment.

You:

• have experience with demos, objections, and closing deals independently
• can run a commercial process from start to finish
• take ownership of your own pipeline
• speak excellent Dutch and English
• have an affinity for technology
• understand how companies buy and make decisions
• work independently and switch gears easily
• are curious about technology, sustainability, and supply chains

You do not need cold chain knowledge yet. We care more that you are curious and have the drive to learn the product, the customers, and the market quickly.

Working at Tapp

Tapp is growing fast. That also means not every process is fully mapped out. Roles develop, priorities can change, and good ideas are welcome.

You have to enjoy that.

In return, you get the room to spot opportunities, take initiative, and help build how Tapp develops sales.

At Tapp it comes down to ownership, courage, craftsmanship, speed, and team. We are looking for someone who takes responsibility, gets things done, and gains energy from building a growing tech startup.

And yes, that happens outside Leeuwarden too. Tapp attends about five international trade shows a year. Travel and occasional evening work are part of this role.

What we offer

• A salary between €3,000 and €4,500 gross per month, depending on your experience.
• A high degree of commercial responsibility of your own.
• Direct influence on Tapp’s growth.
• Room to help shape the sales approach.
• A train travel pass.

Will you help build this?

From an avocado on its way to the Netherlands to pharmaceutical products that cannot get a single degree too warm, countless products are monitored in transit every day.

Tapp wants to change how that happens.

And as Account Executive, you help companies take that step.

Does that sound like something that would give you energy? We would like to meet you.