Wealth Strategy Intern: Regional Markets & Growth

Hong Leong Bank Berhad; Malaysia; On-site; MYR 22,000 - 47,000; Part time

Job summary

Hong Leong Bank invites an engaged intern to join the Wealth Commercialisation, Performance & Segment Strategy team in Malaysia. You will gain hands-on experience in how wealth management products are positioned, launched, marketed, and tracked across client segments.

You will work with strategists, product leads, and marketers to turn data into actionable commercial insights and create compelling client campaigns, all within a fast-paced, collaborative environment.

Qualifications

• Currently pursuing a Bachelor's or Master's degree in Business, Finance, Economics, Marketing, Data Analytics, or a related field.
• Strong analytical skills with proficiency in Microsoft Excel and PowerPoint (experience with Tableau, Power BI, or SQL is a plus).
• Keen interest in wealth management, financial markets, and consumer/segment marketing.
• Strong written and verbal communication skills with high attention to detail.
• Proactive, organized, and comfortable working in a fast‑paced, collaborative environment.

Responsibilities

• Commercialisation & Go-to-Market Support: Assist in preparing product launch toolkits, sales enablement decks, and internal communications for frontline relationship managers.
• Performance Tracking & Analytics: Help compile, clean, and visualize weekly/monthly commercial performance metrics (e.g., AUM growth, product adoption, campaign conversion) using Excel or BI dashboards.
• Segment Strategy & Research: Conduct competitor benchmarking, market sizing, and client-segment analysis to identify growth opportunities across Mass Affluent, High‑Net‑Worth (HNW), and Ultra‑High‑Net‑Worth (UHNW) tiers.
• Marketing & Content Execution: Support the planning and execution of targeted multi‑channel marketing campaigns, client events, and thought‑leadership content, ensuring strict alignment with brand and compliance standards.
• Cross‑Functional Coordination: Collaborate with Product, Digital, Legal/Compliance, and Sales teams to track project timelines and deliverables.

Skills

Excel

PowerPoint

Tableau

Power BI

SQL

Education

Bachelor's or Master's in Business/Finance/Economics/Marketing/Data Analytics

Tools

Tableau

Power BI

SQL

Job description

Hong Leong Bank invites an engaged intern to join the Wealth Commercialisation, Performance & Segment Strategy team in Malaysia. You will gain hands-on experience in how wealth management products are positioned, launched, marketed, and tracked across client segments.

You will work with strategists, product leads, and marketers to turn data into actionable commercial insights and create compelling client campaigns, all within a fast-paced, collaborative environment.