SEO Specialist

White On White (M) Sdn Bhd; Petaling Jaya; On-site; MYR 67,000 - 112,000; Full time

Job summary

White On White (M) Sdn. Bhd. is seeking an SEO & Organic Growth Specialist to own the organic growth engine across our premium e-commerce platforms.

You will architect long-term SEO strategy, lead technical site improvements, and optimize on-page elements to convert traffic into revenue. This role emphasizes data-driven decisions, collaboration with developers, and regional market expansion. You will work in a tech-forward, luxury lifestyle environment, using Semrush and AI tools to accelerate

Qualifications

• 2–3 years of dedicated SEO experience, preferably with e-commerce platforms.
• Strong technical SEO knowledge, structured data, Google Console, GA4, and core web vitals.
• Analytical mindset focused on turning data into revenue.
• Ability to own organic performance in a fast-paced environment.

Responsibilities

• Architect and manage end-to-end SEO strategy for premium e-commerce platform.
• Lead technical audits, improve crawlability, speed, and mobile readiness.
• Optimize product pages, categories, and metadata for CRO.
• Support regional expansion sites with localised SEO strategies.
• Leverage Semrush and AI tools to speed data analysis and reporting.

Skills

SEO Strategy

Technical SEO

On-page optimization

Data analysis

GA4

Semrush

Tools

Shopify

WooCommerce

Google Search Console

Google Analytics 4

Job description

Job Title: SEO & Organic Growth Specialist

Company: White On White (M) Sdn. Bhd.

Work Setup: Full-Time (5.5 Days a week)

About Us

White On White is a tech-forward premium floral gifting and luxury lifestyle brand. We believe in crafting unforgettable moments through minimalist aesthetic excellence, high-touch luxury, and data-driven execution. As we expand our multi-brand digital footprint across the region, we are looking for a highly analytical, driven SEO Specialist to take absolute ownership of our organic search ecosystem.

The Role

This role goes beyond basic keyword research. It is a vital, strategic position where you will architect our long-term organic growth, optimise our e-commerce architecture for conversions, and directly impact our regional online market share. You will be responsible for transforming organic search traffic into high-converting revenue across our entire ecosystem.

Key Responsibilities

Strategic Organic Growth Strategy: Architect, deploy, and manage the complete end-to-end SEO strategy for our primary premium e-commerce platform and its expansion landing pages.

Technical SEO & Site Architecture: Lead regular technical SEO audits to optimise crawlability, indexation, site speed, and mobile responsiveness. Collaborate directly with our Web Developer to implement technical enhancements.

On-Page & Conversion Rate Optimisation (CRO): Conduct deep keyword research and mapping to optimise product pages, category structures, and metadata. Align SEO strategy with conversion metrics to ensure traffic translates into sales.

Regional & International Expansion Support: Develop and execute localised organic search strategies to support our regional expansion sites, establishing market authority in new regional territories.

Data Analysis & Tool Integration: Actively leverage enterprise SEO tools (such as Semrush) alongside advanced AI systems (ChatGPT, Claude, Gemini). You will utilise AI as a refinement mechanism to accelerate data analysis, content frameworks, and tracking, applying your human expertise to the final execution.

Who We Are Looking For (Requirements)

Proven Track Record: 2–3 years of dedicated experience in SEO, preferably managing e-commerce platforms (WooCommerce/Shopify architectures).

Technical Proficiency: Strong understanding of technical SEO elements, structured data schema, Google Search Console, Google Analytics 4 (GA4), and core web vitals.

Analytical Mindset: You do not just chase rankings; you chase revenue. You understand how to read data to discover intent and convert search volume into organic checkouts.

Execution-Oriented: A self-starter who thrives in a fast-paced environment and is comfortable taking extreme ownership of organic performance metrics.

Why Join White On White?

Tech-First Environment: Work with a brand that actively prioritises digital innovation, advanced tools, and automated ecosystems.

Beautiful Workspace: Grow your career daily in an inspiring, highly aesthetic premium floral studio environment in SS2.

Regional Impact: Play a foundational role in scaling a luxury brand into international markets.