Senior Paid Ads Specialist

DR CLEAR ALIGNERS; Kuala Lumpur; On-site; MYR 67,000 - 112,000; Full time

Job summary

DR CLEAR ALIGNERS in Kuala Lumpur is seeking a Paid Advertising Specialist to own and optimize digital campaigns across Meta and Google Ads. You will drive lead generation, nurture campaigns, and collaborate with creative and product teams to craft high-performing ads and landing pages.

The role requires 3–5 years of hands-on paid media experience, strong analytics with GA/Data Studio, and certifications in Google Ads and Meta Blueprint.

Qualifications

• 3–5 years of hands-on paid media campaign management.

Responsibilities

• Strategize, execute, and optimize paid campaigns across Meta and Google.
• Manage full-funnel performance marketing incl. segmentation, retargeting, tracking.
• Analyze campaign performance using GA, Meta Ads Manager, Data Studio; generate actionable insights.
• Collaborate with creative, content, and product teams on ads and landing pages.
• Plan and execute email marketing to support leads and retention.
• Monitor email metrics and A/B test subject lines and send times.
• Stay updated on platform changes and trends in ads and CRM.
• Manage budgets and pacing to hit cost and performance targets.
• Present results and recommendations to stakeholders.
• Support other regional marketing projects as assigned.

Skills

Paid media management

Meta Ads Manager

Google Ads

Analytics (GA/Data Studio)

Lead generation

Campaign optimisation

CRM tools

TikTok Ads

LinkedIn Ads

XHS Ads

Google Ads Certification

Meta Blueprint Certification

Tools

Google Analytics

Data Studio

Job description

Job Responsibilities

• Strategize, execute, and optimize paid advertising campaigns across Meta (Facebook, Instagram) and Google Ads platforms
• Manage full-funnel performance marketing efforts, including audience segmentation, retargeting, and conversion tracking
• Analyze campaign performance using tools like Google Analytics, Meta Ads Manager, and Data Studio; generate actionable insights and reports
• Collaborate with creative, content, and product teams to develop compelling ad creatives and landing pages.
• Plan and execute email marketing campaigns to support lead generation, nurturing, and retention goals
• Monitor email performance metrics (open rate, CTR, conversions) and continuously A/B test subject lines, content, and send times
• Stay current with platform updates, ad policies, and emerging trends in digital advertising and CRM
• Manage advertising budgets and pacing to ensure cost-efficiency and performance targets are met
• Present campaign results and strategic recommendations to internal stakeholders and leadership
• Support other Regional marketing projects as assigned by the line manager

Job Requirements

• 3–5 years of hands-on experience in paid media campaign management.
• Proven expertise in Meta Ads Manager and Google Ads.
• Strong analytical skills with proficiency in Google Analytics, Data Studio, or similar tools.
• Experience with performance marketing in lead generation, or B2C sectors.
• Ability to work independently and manage multiple campaigns simultaneously.
• Excellent communication and stakeholder management skills.
• Experience with TikTok Ads, XHS Ads, LinkedIn Ads, or programmatic platforms.
• Familiarity with CRM tools and marketing automation platforms.
• Google Ads and Meta Blueprint certifications.

Unlock job insights

Hirer responsiveness Salary match Number of applicants

Your application will include the following questions:

• Which of the following statements best describes your right to work in Malaysia?
• What's your expected monthly basic salary?
• How many years' experience do you have as a Paid Advertising Specialist?
• Which of the following types of qualifications do you have?

Company Overview

At Dr Clear Aligners, we are committed to shaping the future through innovative solutions and a dedicated workforce in providing top-quality teeth alignment services and experiences, empowering individuals with their ideal smile. With a strong foundation and a vision for growth, we have established ourselves as a leading company in our industry. Our unwavering focus on quality, integrity, and customer satisfaction has earned us a reputation for excellence.

Mission and Vision Statement

We aim to be the desired choice of smile crafter to both dentists and patients by developing and delivering the most effective, safe, and affordable clear aligners solution. We strive to continuously exceed expectations, foster strong relationships, and create a positive impact on the communities we serve, globally.

Our Expertise

With a team of highly skilled dental professionals and extensive industry knowledge, Dr Clear Aligners offers a comprehensive range of products and services to meet the diverse needs of our clients. We leverage the latest German technologies and best practices to deliver innovative and cost-effective clear aligners solutions.

Let’s Be Part of Dr Clear Aligners

Employee Development and Growth

At Dr Clear Aligners, we stand on our strong belief that our employees are our greatest asset. We are dedicated to nurturing a culture of continuous learning and professional growth. We provide our employees with opportunities for training, development programs, and career advancement. We encourage them to explore their full potential, take on new challenges, and achieve personal and professional fulfillment.

Diversity and Inclusion

We embrace diversity and celebrate individual differences at Dr Clear Aligners. We believe that a diverse workforce fuels creativity, innovation, and collaboration. We are committed to creating an inclusive and equitable workplace where all employees feel valued, respected, and empowered to contribute their unique perspectives.

Corporate Social Responsibility

As a responsible corporate citizen, we actively engage in initiatives that make a positive impact on society. We support various philanthropic endeavours, volunteer programs, and environmental conservation efforts. We strive to give back to the communities in which we operate, making a meaningful difference in people's lives.

Join Our Team

If you are hungry for a challenging and rewarding career with a unique and vibrant work culture, Dr Clear Aligners could be the perfect fit for you. We offer a dynamic work environment, exciting projects, and opportunities to work with industry leaders. We value talent, dedication, and a passion for excellence. Join our team and be part of an organization that is shaping the future.

Company Overview

At Dr Clear Aligners, we are committed to shaping the future through innovative solutions and a dedicated workforce in providing top-quality teeth alignment services and experiences, empowering individuals with their ideal smile. With a strong foundation and a vision for growth, we have established ourselves as a leading company in our industry. Our unwavering focus on quality, integrity, and customer satisfaction has earned us a reputation for excellence.

Mission and Vision Statement

We aim to be the desired choice of smile crafter to both dentists and patients by developing and delivering the most effective, safe, and affordable clear aligners solution. We strive to continuously exceed expectations, foster strong relationships, and create a positive impact on the communities we serve, globally.

Our Expertise

With a team of highly skilled dental professionals and extensive industry knowledge, Dr Clear Aligners offers a comprehensive range of products and services to meet the diverse needs of our clients. We leverage the latest German technologies and best practices to deliver innovative and cost-effective clear aligners solutions.

Let’s Be Part of Dr Clear Aligners

Employee Development and Growth

At Dr Clear Aligners, we stand on our strong belief that our employees are our greatest asset. We are dedicated to nurturing a culture of continuous learning and professional growth. We provide our employees with opportunities for training, development programs, and career advancement. We encourage them to explore their full potential, take on new challenges, and achieve personal and professional fulfillment.

Diversity and Inclusion

We embrace diversity and celebrate individual differences at Dr Clear Aligners. We believe that a diverse workforce fuels creativity, innovation, and collaboration. We are committed to creating an inclusive and equitable workplace where all employees feel valued, respected, and empowered to contribute their unique perspectives.

Corporate Social Responsibility

As a responsible corporate citizen, we actively engage in initiatives that make a positive impact on society. We support various philanthropic endeavours, volunteer programs, and environmental conservation efforts. We strive to give back to the communities in which we operate, making a meaningful difference in people's lives.

Join Our Team

If you are hungry for a challenging and rewarding career with a unique and vibrant work culture, Dr Clear Aligners could be the perfect fit for you. We offer a dynamic work environment, exciting projects, and opportunities to work with industry leaders. We value talent, dedication, and a passion for excellence. Join our team and be part of an organization that is shaping the future.

To help fast track investigation, please include here any other relevant details that prompted you to report this job ad as fraudulent / misleading / discriminatory / salary below minimum wage.

Researching careers? Find all the information and tips you need on career advice.