Senior Marketing Executive

SPD Scientific; Petaling Jaya; On-site; MYR 70,000 - 110,000; Full time

Job summary

Biomedia Holdings, a leading life sciences group, is seeking a results‑driven marketing professional to drive campaigns across digital and offline channels in Southeast Asia. You will support e‑commerce initiatives, content creation, and lead generation, while managing customer engagement and brand visibility.

The ideal candidate brings 3–5 years in marketing roles (B2B healthcare or regulated industries a plus) and demonstrates strong communication, project management, and analytical skills

Qualifications

• Bachelor’s degree in Marketing, Business, Life Sciences, or related disciplines.
• 3–5 years of experience in marketing, digital marketing, or e-commerce‑related roles.
• Experience in B2B healthcare‑related, scientific, technical, or regulated industries is a plus.
• Familiar with digital marketing platforms, CRM systems, and marketing analytics tools.
• Strong communication, coordination, and stakeholder management skills.
• Independent, adaptable, and able to work in a fast‑paced environment.
• Creative, analytical, and commercially minded with good project management skills.

Responsibilities

• Plan and execute marketing campaigns across digital and offline channels to support brand visibility and business growth.
• Support e-commerce and digital marketing initiatives including online campaigns, content creation, lead generation, and customer engagement activities.
• Manage social media, email marketing, website updates, and digital advertising activities to improve online presence and campaign performance.
• Conduct market research, competitor analysis, and customer insights to identify business opportunities and market trends.
• Collaborate closely with cross-functional teams and external partners to support product launches, campaigns, and commercial initiatives.
• Coordinate participation in exhibitions, events, conferences, and other marketing activities.
• Monitor marketing performance metrics, campaign effectiveness, and prepare reports to support decision‑making.
• Maintain accurate CRM records and support customer database management and reporting activities.

Skills

Digital marketing

E-commerce

CRM systems

Marketing analytics

Communication

Project management

Education

Bachelor's Degree in Marketing, Business, Life Sciences, or related disciplines

Tools

CRM software

Analytics tools

Job description

Shape the Future of Health with Biomedia Holdings

Join a leading life sciences group driving innovation inMicrobiology, Oncology, and Infectious Diseases across Southeast Asia. Headquartered in Singapore, Biomedia Holdings empowers healthcare, research, and pharma sectors with cutting-edge diagnostics, therapeutics, and lab technologies.

As we expand across the region, we’re looking for bold, agile professionals ready to make an impact. Be part of a team that's transforming science—and saving lives.

Key Responsibilities

• Plan and execute marketing campaigns across digital and offline channels to support brand visibility and business growth.
• Support e-commerce and digital marketing initiatives including online campaigns, content creation, lead generation, and customer engagement activities.
• Manage social media, email marketing, website updates, and digital advertising activities to improve online presence and campaign performance.
• Conduct market research, competitor analysis, and customer insights to identify business opportunities and market trends.
• Collaborate closely with cross-functional teams and external partners to support product launches, campaigns, and commercial initiatives.
• Coordinate participation in exhibitions, events, conferences, and other marketing activities.
• Monitor marketing performance metrics, campaign effectiveness, and prepare reports to support decision‑making.
• Maintain accurate CRM records and support customer database management and reporting activities.

Requirements

• Bachelor’s Degree in Marketing, Business, Life Sciences, or related disciplines.
• Minimum 3–5 years of experience in marketing, digital marketing, or e-commerce‑related roles.
• Experience in B2B, healthcare‑related, scientific, technical, or regulated industries will be an added advantage.
• Familiar with digital marketing platforms, CRM systems, and marketing analytics tools.
• Strong communication, coordination, and stakeholder management skills.
• Independent, adaptable, and able to work in a fast‑paced environment.
• Creative, analytical, and commercially minded with good project management skills.