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Randstad Malaysia, on behalf of a fast-growing healthcare client in Kuala Lumpur, seeks a Product/Brand Manager to lead strategic brand planning for the Respiratory portfolio. The role emphasizes market insight, budget-aware execution, and data-driven performance analysis.
You will mentor junior staff and align campaigns with business goals. The ideal candidate holds a Science degree and has 1–2 years in pharma marketing, with a strong business sense and results-driven mindset.
Our client is a fast-growing, multi-specialty healthcare provider dedicated to improving patient outcomes across Southeast Asia. They have established themselves as a trusted partner in the medical community by delivering innovative therapeutic solutions.
Strategic Brand Planning: Conduct in-depth market and consumer insight studies to develop robust brand strategies for their Respiratory Portfolio that capture market share and drive long-term growth.
End-to-End Execution & Optimization: Translate marketing strategies into actionable plans while meticulously managing brand budgets to ensure optimal resource allocation and ROI.
Performance Monitoring & Analysis: Track and document all marketing activities against quantified targets, performing post-mortem analyses to develop data-driven mitigation plans and improvements.
Integrated Communications & Leadership: Develop comprehensive advertising and communication plans aligned with business objectives, while providing guidance and mentorship to junior marketing staff.
no additional skills required
no additional qualifications required
Bachelor Degree