Senior Content Strategist & Campaign Creative Lead

Luxury Business Solutions; Kajang; On-site; MYR 48,000 - 72,000; Full time

Job summary

Luxury Business Solutions in Malaysia is seeking a Content Strategist/Senior Marketing Executive to turn business objectives into engaging, performance-driven content. You will craft campaign ideas, shape creative direction, and manage end-to-end execution from concept to final output.

The role requires a mix of strategic thinking and hands-on creativity, with a focus on short-form video content across local social platforms and a deep understanding of the Malay consumer market.

Qualifications

• 3–5 years of experience in digital marketing or creative agencies.
• Strong portfolio showing content ideation and execution.
• Understanding of social media and short-form video formats.

Responsibilities

• Develop content strategies and campaigns aligned with business goals.
• Plan and produce engaging content across TikTok, Instagram Reels, YouTube Shorts.
• Create and edit visual assets and campaign materials independently.
• Translate ideas into compelling storytelling and visuals for the Malay market.
• Lead content process from ideation to publishing with minimal supervision.

Skills

Creative thinking

Campaign ideation

Content planning

Social media strategy

Video editing

AI-assisted content tools

Malay market familiarity

Tools

Adobe Creative Suite

CapCut

Canva

Job description

Luxury Business Solutions in Malaysia is seeking a Content Strategist/Senior Marketing Executive to turn business objectives into engaging, performance-driven content. You will craft campaign ideas, shape creative direction, and manage end-to-end execution from concept to final output.

The role requires a mix of strategic thinking and hands-on creativity, with a focus on short-form video content across local social platforms and a deep understanding of the Malay consumer market.