Digital Content Specialist (Automotive Industry)

MVC Resources; Klang City; On-site; MYR 60,000 - 90,000; Full time

Job summary

Zohorecruit is seeking a Creative Architect to be the digital voice of the brand in Malaysia. You will lead content strategy, craft compelling copy, and drive high-impact campaigns across social media, websites, and blogs.

The role requires strong writing, SEO, and analytics skills, with the ability to translate data into actionable improvements and collaborate across teams in a fast-paced environment.

Qualifications

• Strong writing, editing, and verbal communication skills.
• Solid knowledge of SEO and Google Analytics.
• Ability to plan, create, and optimize content across channels.

Responsibilities

• Develop clear, engaging content for social media, websites, and blogs.
• Ensure content aligns with brand voice, tone, and guidelines.
• Adapt messaging for different products, audiences, and digital channels.
• Plan, execute, and manage integrated digital marketing campaigns.
• Collaborate with internal teams to ensure timely campaign rollouts.
• Monitor campaign performance and optimize content for engagement and ROI.
• Translate data into actionable insights for continuous improvement.

Skills

Content writing

Copywriting

Editing

SEO

Google Analytics

Social media

Communication

Education

Bachelor's degree

Tools

Analytics tools

Job description

Join a high-growth, homegrown Malaysian powerhouse in the mobility sector . We are looking for a Creative Architect to serve as the digital voice of our brand . This isn't just a "posting" role—you will be the strategic storyteller responsible for planning and managing high-impact campaigns that drive real business growth .

Key Responsibilities

1. 1. Content Creation & Copywriting
   • Develop clear, engaging, and persuasive content for:
   • Social media platforms
   • Websites and landing pages
   • Blogs and articles
   • Ensure all content aligns with brand voice, tone, and guidelines.
   • Adapt messaging to suit different products, target audiences, and digital channels.
   • Apply storytelling principles to produce compelling and conversion-driven content.
   • Plan, execute, and manage integrated digital marketing campaigns aligned with business objectives.
   • Collaborate with internal teams to ensure timely and effective campaign roll outs.
   • Monitor campaign performance and optimize content to improve engagement and ROI.
   • Conduct social listening to identify trends, audience sentiment, and opportunities.
   • Develop data-driven content and campaign strategies.
   • Track, analyze, and report campaign performance using tools such as Google Analytics and social media insights.
   • Translate data into actionable insights and continuous improvement plans.
   • Stay updated with digital marketing trends, tools, and best practices to maintain competitiveness

Requirements

• Bachelor’s Degree in Marketing, Communications, Journalism, or a related field.
• Minimum 2–3 years of relevant experience in Digital Marketing, Content Strategy, Copywriting or content creation
• Candidates with 5 years or more of working experience may be considered for a Senior level.
• Strong writing, editing, and verbal communication skills with solid knowledge of SEO, Google Analytics, and social media platforms; able to think creatively while executing strategically, maintain high attention to detail, meet deadlines, and work independently or collaboratively in a fast-paced environment. Proficient in Bahasa Malaysia and English; Mandarin-speaking ability is a plus.