Senior Associate, Growth Strategy

TNG Digital Sdn Bhd; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

TNG Digital Sdn Bhd in Kuala Lumpur is seeking a Senior Associate in Growth Strategy to shape our growth agenda. You will co-own a defined user segment, analyze behavior and lifecycle, and frame evidence-based recommendations for key actions.

Working with product, marketing and operations, you will perform data-driven opportunity sizing, build simple financial models, and track performance to drive measurable impact.

Qualifications

• Bachelor’s degree in Business, Economics, Data Analytics, Finance, Marketing, or related field.
• 2–4 years of growth, strategy, consulting, analytics, or related experience.
• Experience in tech/fintech or digital products is a plus.
• Strong problem-solving and analytical storytelling abilities.

Responsibilities

• Co-own a defined user segment and develop behavioral, lifecycle, and value profiles.
• Identify growth opportunities through data analysis, benchmarking, and insights.
• Lead structured workstreams: diagnosis, hypothesis, analysis, and recommendations.
• Develop evidence-backed recommendations on growth levers and actions.
• Collaborate with product, marketing and operations to execute and track initiatives.
• Monitor performance and refine recommendations based on impact.

Skills

Growth strategy

Data analysis

Cross-functional collaboration

Analytical storytelling

Business case development

Structured problem solving

Communication skills

Education

Bachelor’s degree in Business/ Economics/ Data Analytics/ Finance/ Marketing

Tools

Data dashboards

Financial modeling

Job description

# Senior Associate, *Growth Strategy*Kuala Lumpur, MalaysiaPermanent#### Duties & Responsibilities* 1. Growth Strategy & Opportunity Identification* Co-own a defined user segment and develop a deep understanding of behavioral, lifecycle, and value profiles.* Identify growth problems and opportunities through data analysis, insights, and benchmarking.* Lead structured workstreams: diagnosis ? hypothesis ? analysis ? recommendations, with managerial review.* Develop clear, evidence-backed recommendations on growth levers and key actions.* Support initiative prioritization through impact sizing, effort vs impact analysis, and business case fundamentals.* 2. Data-Driven Analysis & Business Case Development* Perform opportunity sizing, funnel analysis, and segmentation analysis using quantitative and qualitative inputs.* Build simple business models to estimate potential impact, cost, and ROI of initiatives.* Partner with analytics to measure user behavior, performance gaps, and growth indicators.* Translate complex data into actionable insights and strategic narratives.* 3. Growth Execution & Performance Tracking* Collaborate closely with product, marketing, and operations teams to ensure initiatives are executed reliably and aligned with overall growth strategy.* Monitor initiative performance, extract insights, and refine recommendations based on measurable business impacts* Ensure clear documentation, project tracking, and communication for leadership updates.* 4. Cross-Functional Collaboration* Assist in coordinating projects with product, marketing, and business teams.* Help ensure alignment on goals, timelines, resources, and success measures.* Support communication and reporting to leadership on project progress and impact.#### Requirements* Bachelor’s degree in Business, Economics, Data Analytics, Finance, Marketing, or related fields.* 2–4 years of experience in growth, strategy, consulting, analytics, or related roles.* Experience in tech, fintech, or digital product environments is a plus.* Comfortable with structured problem-solving, opportunity sizing, analytical storytelling, and cross-functional collaboration.* Solid analytical skills with ability to turn insights into structured recommendations* Comfortable working with data, dashboards, and basic financial models.* Good communication skills and ability to collaborate with cross-functional teams.* Entrepreneurial mindset, eager to learn, and motivated to contribute to growth initiatives.