SALES MANAGER – MT & HORECA

PINNACLE FOODS (M) SDN. BHD.; Sungai Buloh; On-site; MYR 90,000 - 150,000; Full time

Job summary

PINNACLE FOODS (M) SDN BHD is seeking a competent Sales Manager to lead the MT and HORECA sales team across Malaysia. You will drive growth by expanding market coverage, onboarding new accounts and maintaining key relationships with retailers and hospitality buyers.

You will negotiate terms, prepare listings and pricing, and coordinate with operations to ensure smooth sales execution. Travel across branches is required to meet targets and develop business opportunities.

Qualifications

• Diploma/Degree in Sales, Marketing, Business Administration or a related field.
• Minimum 3–5 years of relevant sales management experience, preferably in FMCG, food distribution, MT, HORECA or wholesale.
• Proven experience in product listing and onboarding products with MT/HORECA customers is highly preferred.
• Strong network and established contacts with MT buyers, HORECA customers, wholesalers and retailers will be an advantage.
• Strong negotiation, communication, presentation and leadership skills.
• Proven ability to develop new customers and increase sales.
• Good understanding of the Malaysian MT & HORECA market.
• Able to manage sales targets, team performance and customer development.
• Willing to travel to different branches and customer locations throughout Malaysia.
• Possess a valid driving licence and own transportation.
• Able to work independently, take initiative and deliver results.

Responsibilities

• Lead, manage and motivate the MT & HORECA Sales Team to achieve company sales targets.
• Develop and implement effective sales strategies to increase sales, market coverage and customer base.
• Identify and develop new MT, HORECA, wholesale, retail and food-service customers.
• Build and maintain strong relationships with supermarkets, hypermarkets, wholesalers, hotels, restaurants, cafés and other key accounts.
• Successfully list and onboard Pinnacle Foods products with new and existing customers.
• Negotiate with buyers and decision-makers for product listing, pricing, promotions, rebates, payment terms and other commercial conditions.
• Prepare and submit product listing proposals, product information, pricing and supporting documents to customers.
• Identify suitable sales channels and opportunities to expand the distribution of Pinnacle Foods products.
• Monitor product movement, sales performance, customer accounts and collection.
• Conduct regular market visits and support the sales team in customer acquisition and business development.
• Monitor competitors, market trends, pricing and product demand.
• Coordinate with Management, Operations, Warehouse, Purchasing, Finance and HR to ensure smooth sales operations.
• Prepare regular sales reports, sales forecasts and performance updates for management.
• Ensure the sales team follows company policies, pricing guidelines and sales procedures.

Skills

Sales management

Team leadership

Negotiation

Relationship building

Strategic planning

Education

Sales/Marketing degree

Job description

Lead, manage and motivate the MT & HORECA Sales Team to achieve company sales targets.

Develop and implement effective sales strategies to increase sales, market coverage and customer base.

Identify and develop new MT, HORECA, wholesale, retail and food-service customers.

Build and maintain strong relationships with supermarkets, hypermarkets, wholesalers, hotels, restaurants, cafés and other key accounts.

Successfully list and onboard Pinnacle Foods products with new and existing customers.

Negotiate with buyers and decision-makers for product listing, pricing, promotions, rebates, payment terms and other commercial conditions.

Prepare and submit product listing proposals, product information, pricing and supporting documents to customers.

Identify suitable sales channels and opportunities to expand the distribution of Pinnacle Foods products.

Monitor product movement, sales performance, customer accounts and collection.

Conduct regular market visits and support the sales team in customer acquisition and business development.

Monitor competitors, market trends, pricing and product demand.

Coordinate with Management, Operations, Warehouse, Purchasing, Finance and HR to ensure smooth sales operations.

Prepare regular sales reports, sales forecasts and performance updates for management.

Ensure the sales team follows company policies, pricing guidelines and sales procedures.

Requirements

Diploma/Degree in Sales, Marketing, Business Administration or a related field.

Minimum 3–5 years of relevant sales management experience, preferably in FMCG, food distribution, MT, HORECA or wholesale.

Proven experience in product listing and onboarding products with MT/HORECA customers is highly preferred.

Strong network and established contacts with MT buyers, HORECA customers, wholesalers and retailers will be an advantage.

Strong negotiation, communication, presentation and leadership skills.

Proven ability to develop new customers and increase sales.

Good understanding of the Malaysian MT & HORECA market.

Able to manage sales targets, team performance and customer development.

Willing to travel to different branches and customer locations throughout Malaysia.

Possess a valid driving licence and own transportation.

Able to work independently, take initiative and deliver results.

Product & Business Development

PINNACLE FOODS (M) SDN BHD is doing business in Malaysia for around 12 years since 2010. This is a sister concern of the fast growing global FMCG giant PRAN-RFL Group.

PINNACLE FOODS (M) SDN BHD is carrying the PRAN brand in Malaysia in addition to distributing other renowened brands from around the globe . It is successfully marketing its products all over Malaysia and have already made a strong foothold in Malaysia Food and Beverage industry. The company has recently ventured into household plastic business in Malaysia with the brand RFL and aims to carry it across all markets in Malaysia .

The company’s vision is to to ensure quality food and beverage products for all its consumers and its mission is to become the largest FMCG Company in Malaysia for both Food and Household Plastics products category.

PRAN-RFL Group:

Started in Bangladesh, PRAN is currently a well known household brand among the millions of people in 138 over countries around the world. All PRAN products are produced as per International Standards maintaining highest level of quality at every stages of its production process. PRAN is currently producing more than 2800 SKU's under 10 different categories i.e. Juices, Drinks, Snacks, Culinary, Bakery, Confectionery, Dairy, Grain & Pulses, Frozen Food and Agricultural Extensions

RFL was started its business in 1981 with one single product. But currently this brand is available in over 50 countries around the globe. Now it has more the 3,000 products in its portfolio and every day newer products are being added.

The group has adopted ISO 9001 as a guiding principle of its management and has ensured HACCP and HALAL compliance to ensure best quality products reach to the consumer’s table across the globe.