Sales Manager, Central Region | FMCG

Michael Page; Petaling Jaya; On-site; MYR 180,000 - 240,000; Full time

Benefits offered by this job

Learning & development

Collaborative culture

Job summary

Michael Page leads a Senior Sales role in Malaysia, focusing on driving sales across a defined territory within a global FMCG leader. The role emphasizes distributor partnerships, robust customer engagement, and data-driven decision making to meet growth targets.

The successful candidate will bring 5+ years of FMCG sales experience, strong negotiation skills, and a proven ability to translate insights into action across General Trade channels. Travel within the Central Region is expected.

Qualifications

• Bachelor's degree in Business, Marketing, Commerce or related field.
• Minimum 5 years of FMCG sales experience.
• Proven success managing distributors and driving General Trade sales.
• Strong commercial acumen with sales performance metrics understanding.

Responsibilities

• Drive sales activities across the assigned area to achieve targets.
• Build and maintain relationships with customers to improve coverage and results.
• Review sales performance and identify actions to address gaps.
• Monitor market activity, customer needs and competitor movements.
• Plan area visits and customer engagement to support execution.
• Coordinate with internal sales stakeholders on area priorities.
• Prepare clear sales updates and reports for informed decisions.
• Maintain records of customer activity, sales progress and plans.

Skills

FMCG sales

Distributor management

Negotiation

Stakeholder management

Analytical thinking

Education

Bachelor's degree in Business/Marketing/Commerce

Job description

• Lead a high-impact territory with strong growth potential.
• Join a global FMCG leader with clear career progression.

• Lead a high-impact territory with strong growth potential.
• Join a global FMCG leader with clear career progression.

About Our Client

A leading multinational FMCG company with a portfolio of trusted household brands enjoyed by millions of consumers worldwide. With a strong market presence and continuous investment in innovation, the company offers excellent career growth opportunities within a high-performance culture.

Job Description

• Drive sales activities across the assigned area to achieve agreed commercial targets.
• Build and maintain productive relationships with customers to improve coverage and sales results.
• Review sales performance regularly and identify practical actions to address gaps.
• Monitor market activity, customer needs and competitor movements to inform sales plans.
• Plan area visits and customer engagement activities to support consistent execution.
• Work with internal sales stakeholders to align area priorities and customer plans.
• Prepare clear sales updates and reports to support informed business decisions.
• Maintain accurate records of customer activity, sales progress and area plans.

The Successful Applicant

• A Bachelor's Degree in Business, Marketing, Commerce, or a related discipline.
• Minimum 5 years of FMCG sales experience.
• Proven success managing distributors and driving sales growth across General Trade channels.
• Excellent commercial acumen and understanding of sales performance metrics, route-to-market execution, and trade investments.
• Strong negotiation, stakeholder management, and relationship-building skills.
• Effective analytical and problem-solving capabilities with the ability to convert insights into action.
• High levels of resilience, adaptability, and a results-oriented mindset.
• Willingness to travel extensively within the Central Region.

What's on Offer

• Ongoing learning and development opportunities to support your professional growth.
• A collaborative and inclusive culture that values innovation, accountability, and teamwork.

Quote job ref: JN-112026-7140844