Role Challenge
About The Position
Title: Sales Executive (B2B, EdTech SaaS)
Location: Kuala Lumpur, Malaysia
Reports to: VP of New Market
We are looking for a hunter-minded B2B sales executive based in KL to drive new business across LittleLives' full portfolio - preschool/childcare, and our expansion segments of enrichment, tuition, after-school, and K12. The primary focus is on SME and independent-center accounts. You will build the pipeline from scratch and own the full sales cycle across the region.
What You Will Be Doing
- Hunt and generate new leads through outbound prospecting, cold outreach, referrals, and market research
- Build and manage a strong sales pipeline across preschool/childcare and the new enrichment, tuition, after-school, and K12 segments - focus on SME deals
- Run product demos and presentations for decision-makers
- Own the full sales cycle: qualification, discovery, proposal, negotiation, and closing
- Maintain accurate, disciplined CRM records - pipeline stage, forecasts, activity logs, next steps
- Represent LittleLives at industry events, seminars, and school/center visits
- Work closely with the sales team and cross-functional partners (marketing, product, customer success) to align on target accounts and outreach priorities
- Feed market and competitor insights back to the team to help refine how we pitch these new segments
What We Are Looking For
- 2-4 years of B2B sales experience; SaaS or education/edtech experience preferred
- Proven ability to self-source leads and independently manage a full sales cycle - a true hunter, not a farmer
- CRM proficiency is a core requirement (e.g., HubSpot, Rework, Salesforce) - must be disciplined about pipeline hygiene and reporting
- Trilingual: English, Bahasa Malaysia, and Mandarin
- Strong presentation and consultative selling skills
- Self-starter, target-driven, comfortable adapting as we figure out what works in new segments
- Own transport preferred for local center/school visits
What Success Looks Like
- A healthy, self-generated pipeline is consistently built across preschool/childcare and the new enrichment, tuition, after-school, and K12 segments
- Sales targets are met or exceeded on a monthly/quarterly basis, with predictable, well-forecasted results
- CRM data is accurate and current, giving the team reliable visibility into pipeline health at any point
- New segments (enrichment, K12) show early traction - qualified opportunities and closed deals, not just outreach activity
- Strong working relationships across the sales team and cross-functional partners keep deals moving without heavy hand-holding
Interview Process
- HR Screening
- Role Challenge
- Interview with Regional Growth Lead
Compensation And Benefits
- Competitive Salary
- 15 days of annual leave and 1 birthday leave per year
- Social insurance and private health insurance
- Yearly performance bonus
- Flexible working mode (hybrid/remote)
- Welfare benefit up to 60 MYR/pax/month
- Work equipment with MacBook provided
Location:
- G02-G07, Level 3, Platinum Sentral, Jalan Stesen Sentral 2, Kuala Lumpur Sentral, 50470 Kuala Lumpur, Malaysia.