Regional SME Field Sales Executive (Klang/Johor/Penang)

SF Global Express (M) Sdn Bhd; Subang Jaya; On-site; MYR 60,000 - 90,000; Full time

Job summary

SF Global Express (M) Sdn Bhd in Malaysia is seeking a results-driven B2B Sales Executive to cover SME and Key Accounts in the assigned region. You will identify prospects, manage full sales cycles from lead generation to closing, and develop territory plans to maximize market coverage.

You will travel up to 50-70% using your own vehicle, build trusted client relationships, and provide accurate forecasts to regional leadership. Prior experience in B2B sales and CRM proficiency are essential.

Qualifications

• At least 1–2 years of experience in B2B sales, specifically targeting SME or Key Accounts segment.
• Proven ability to manage a specific geographic territory and understand local business culture.
• Strong hunter mentality with resilience and closing skills.
• Ability to translate technical features into business value for non-technical stakeholders.
• Proficiency in CRM software, Microsoft Office and data-driven sales tracking.

Responsibilities

• Identify and penetrate new SME market segments and key accounts within the assigned region through cold calling, networking and field visits.
• Manage full sales cycle from initial lead generation to contract negotiation and closing.
• Develop and execute a monthly or quarterly territory plan to maximize market coverage.
• Monitor regional market trends, competitor activity, and local economic shifts to pivot sales tactics effectively.
• Act as a trusted consultant for SME clients and key accounts, helping them to scale by leveraging products and services.
• Maintain a high level of client retention by conducting periodic check-ins and identifying upselling opportunities.
• Maintain meticulous records of all lead activities, pipeline stages, and customer interactions in the CRM.
• Provide accurate weekly and monthly sales forecasts to regional leadership.

Skills

B2B sales

Territory management

Negotiation

CRM software

Travel readiness

Tools

CRM software

Microsoft Office

Job description

SF Global Express (M) Sdn Bhd in Malaysia is seeking a results-driven B2B Sales Executive to cover SME and Key Accounts in the assigned region. You will identify prospects, manage full sales cycles from lead generation to closing, and develop territory plans to maximize market coverage.

You will travel up to 50-70% using your own vehicle, build trusted client relationships, and provide accurate forecasts to regional leadership. Prior experience in B2B sales and CRM proficiency are essential.