Regional Product Manager

Bell Ward; Selangor; On-site; MYR 120,000 - 180,000; Full time

Job summary

Bell Ward is seeking a Regional Product Marketing Manager to lead the growth of a product portfolio across Asia. You will own portfolio strategy, lifecycle management and roadmap while translating market and customer insights into opportunities.

You will work with Sales and Country Marketing teams on launches, pricing and campaigns, driving growth and profitability across multiple markets in the region.

Qualifications

• Bachelor’s degree in marketing, engineering, business or related discipline.
• Strong commercial, analytical and strategic thinking capabilities.
• Regional/multi-country experience, preferably within Asia.

Responsibilities

• Own and drive product portfolio strategy, lifecycle management and product roadmap across Asia.
• Identify portfolio gaps, customer needs and market trends to support portfolio expansion and optimisation.
• Lead new product development, evaluation and commercial launches.
• Translate customer insights, competitive intelligence and market developments into product opportunities.
• Identify new markets, segments and business opportunities across the region.
• Work closely with Sales and Country Marketing teams on product launches, campaigns, seminars and customer engagement.
• Drive pricing strategies, sales growth, profitability and overall portfolio performance.
• Monitor market trends, competitor activities, regulations and customer requirements.
• Act as the regional subject matter expert and provide product training, technical resources and sales tools.
• Represent the organisation at customer meetings, industry events, seminars and training programmes across Asia.

Skills

Commercial acumen

Analytical thinking

Strategic thinking

Stakeholder management

Cross-cultural communication

Education

Bachelor’s Degree in Marketing, Engineering, Business or related discipline

Job description

Our client in manufacturing is currently looking for a strategic and commercially driven Regional Product Marketing Manager to lead the growth, development and performance of a product portfolio across Asia.

Key Responsibilities:

• Own and drive product portfolio strategy, lifecycle management and product roadmap across Asia
• Identify portfolio gaps, customer needs and market trends to support portfolio expansion and optimisation
• Lead new product development, evaluation and commercial launches
• Translate customer insights, competitive intelligence and market developments into product opportunities
• Identify new markets, segments and business opportunities across the region
• Work closely with Sales and Country Marketing teams on product launches, campaigns, seminars and customer engagement
• Drive pricing strategies, sales growth, profitability and overall portfolio performance
• Monitor market trends, competitor activities, regulations and customer requirements
• Act as the regional subject matter expert and provide product training, technical resources and sales tools
• Represent the organisation at customer meetings, industry events, seminars and training programmes across Asia

Requirements:

• Bachelor’s Degree in Marketing, Engineering, Business or related discipline
• Minimum 8 years of relevant experience in Product Management, Product Marketing, Segment Management or a related commercial role
• Strong commercial, analytical and strategic thinking capabilities
• Regional / multi-country experience, preferably within Asia
• Strong stakeholder management and communication skills, with the ability to influence across functions and cultures
• Good understanding of manufacturing capabilities, technical product considerations and market dynamics
• Experience within building materials, construction, industrial, manufacturing or other B2B environments is highly advantageous
• Technical product knowledge, including applications, specifications, testing, standards, certifications and manufacturing processes
• Experience in product training, customer presentations and industry seminars is a plus