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Bosch Malaysia is seeking a results-driven Trade Marketing professional to develop and execute BU promotion strategies, including bundles/kits, with strong cross-functional collaboration across marketing, sales, and supply chain. The role emphasizes ROI optimization, KPI tracking, and alignment with IT systems.
Applicants should have a minimum of 5 years in trade or product marketing, with excellent analytical skills and proficiency in Excel, Power BI, and SAP.
At Bosch, we shape the future by inventing high-quality technologies and services that spark enthusiasm and enrich people’s lives. We are driving by our motto – Bosch. Invented for life! Our promise to our associates is rock-solid: We grow together, we enjoy our work, and we inspire each other. Welcome to Bosch.
Bosch has been present in Malaysia since 1923, with offices and plants in Selangor and Penang. In Malaysia, Bosch is shaping and innovating the industry in all of it’s four business sectors - Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology.
1. Main Responsibility
Develop the BU promotion strategy with focus on bundle/kits promotions including Brand and trade marketing alignment, portfolio management, channel segmentation, sales targets and margin investment alignment with Pricing managers to ensure optimization of ROI and costs.
2. Key Activities
Drive the implementation of the BU promotion (bundles/kits) based on local market requirements by being responsible for country scope, business case, CTG and LOG planning.
Define with the hubs the BU promotion types (bundles/kits) and coordinate them with regards to optimal local implementation in term of production, postponement, logistics, sales communication etc. to ensure optimization of ROI and costs.
Monitor the competitor’s promotion landscape to adapt BU promotion strategy where needed. Ensure tracking and analysis with the hubs of the promotion activities to extrapolate KPIs.
Responsible to align with the “IT system” stakeholders (e.g. wishlist/dashboards) that all the needed system capability for implementation and steering are considered and implemented.
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Get to know more about how we work at Bosch Malaysia: LinkedIn