PROJECT MANAGER

Shopper360 Limited; Subang Jaya; On-site; MYR 60,000 - 90,000; Full time

Job summary

Shopper360 Limited is seeking a dynamic marketing professional to drive brand activation and shopper insights across our retail channels.

You will lead strategy development using consumer and shopper analysis to optimize campaigns, develop event-themed plans aligned with brand and category goals, and pioneer in-store activations to hit KPIs while monitoring competitor tactics.

Responsibilities

• Lead in strategy development through consumer and shopper analysis or operation effectiveness to yield best business results.
• Develop strategic Brand related Event Thematic / Campaign plans in line with the overall Brand plan and Category strategic plans objectives.
• Drive new ideas to enhance activation at point of purchase in order to achieve KPI.
• Anticipate competitor activation strategies and be proactive to counter or defence the category via...

Job description

Role

Duties and Responsibilities

• Lead in strategy development through consumer and shopper analysis or operation effectiveness to yield best business results.
• Develop strategic Brand related Event Thematic / Campaign plans in line with the overall Brand plan and Category strategic plans objectives.
• Drive new ideas to enhance activation at point of purchase in order to achieve KPI.
• Anticipate competitor activation strategies and be proactive to counter or defence the category via...