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SEJATI BAKERY TRADING SDN BHD is seeking a Product Executive to support product lifecycle management, trade execution, and commercial success of the portfolio. You will work with Brand, Sales, Supply Chain and Regulatory teams to translate brand strategies into market realities and drive consumer demand.
Ideal candidates hold a Bachelor's degree in Marketing or Business Administration with 1–3 years FMCG experience, strong Excel and PowerPoint skills, and a proactive, collaborative mindset in a
We are seeking a dynamic, detail-oriented, and proactive Product Executive to join our growing marketing team. In this role, you will play a crucial part in supporting the lifecycle management, trade execution, and commercial success of our product portfolio. You will work closely with cross-functional teams to translate brand strategies into successful market realities and drive consumer demand.
Key responsibilities
Assist the Brand Manager in planning and executing new product developments (NPD), line extensions, and thematic marketing campaigns
Coordinate the production and deployment of point-of-sale materials (POSM), sampling activations, and retail merchandising displays with the sales team and agencies
Conduct regular market visits and analyze consumer trends, competitor pricing, and promotional activities to identify growth opportunities
Monitor monthly sales data, evaluate the ROI of promotional activities, and maintain up-to-date tracking of the marketing budget
Collaborate with Supply Chain to monitor stock inventory levels for campaigns and work with Regulatory Affairs to ensure product packaging complies with local standards
Coordinate day-to-day operations with external creative, media, and activation agencies to ensure timely delivery of marketing assets
About you
Bachelor's Degree in Marketing, Business Administration, or a related field
1 to 3 years of working experience in the FMCG or retail sector
High-caliber fresh graduates with relevant internship experience in FMCG are welcome to apply
Proficiency in Microsoft Office (especially advanced Excel for data analysis and PowerPoint for presentations)
Exceptional organizational and multitasking skills, strong commercial acumen, and excellent communication abilities to manage multiple stakeholders
A high degree of initiative, a collaborative team-player mindset, and the resilience to thrive in a fast-paced environment
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