Pharma Brand Manager: Growth, Launch & Strategy

BREGO Life Sciences Sdn Bhd; Kuala Lumpur; Sur place; MYR 120 000 - 180 000; Plein temps

Résumé du poste

BREGO Life Sciences Sdn Bhd is seeking a Brand Manager to lead strategy and commercial performance for its pharmaceutical portfolio in Malaysia. You will translate market insights and clinical evidence into focused brand plans, set forecasts and manage budgets in collaboration with Sales, Medical, Regulatory, Finance and Supply Chain.

Responsibilities include shaping annual brand plans, launching new products, and delivering evidence-based messaging.

Qualifications

• Bachelor’s degree in Pharmacy, Life Sciences, Business, Marketing or a related field.
• Typically 3–5 years of relevant pharmaceutical product or brand management experience with ownership of brand planning.
• Experience in Orthopaedics or Obstetrics and Gynaecology preferred.
• Demonstrated ability to translate market and sales data into commercial recommendations.

Responsabilités

• Lead annual brand plans with objectives, segments, positioning, growth priorities, budgets and performance measures.
• Identify opportunities across specialties, channels and accounts; prioritise brands based on market potential and resources.
• Recommend pricing, promotional and market access approaches, including hospital listing support where relevant.
• Analyse sales, customer purchasing patterns, market intelligence and competitor activity to identify growth opportunities and performance gaps.
• Lead monthly portfolio reviews, explain drivers of performance and implement corrective actions with clear owners and deadlines.
• Translate brand strategy into campaigns, sales tools, and engagement programmes with Medical and Regulatory input.

Connaissances

Brand planning

Budget management

Forecasting

Strategic thinking

Analytical skills

Presentation skills

Project management

Stakeholder engagement

Formation

Bachelor’s degree

Outils

Excel/Sheets

Presentation tools

Description du poste

BREGO Life Sciences Sdn Bhd is seeking a Brand Manager to lead strategy and commercial performance for its pharmaceutical portfolio in Malaysia. You will translate market insights and clinical evidence into focused brand plans, set forecasts and manage budgets in collaboration with Sales, Medical, Regulatory, Finance and Supply Chain.

Responsibilities include shaping annual brand plans, launching new products, and delivering evidence-based messaging.