Marketing Manager

JOYSTAR AUTO SDN BHD; Shah Alam; Vor Ort; MYR 90.000 - 160.000; Vollzeit

Zusammenfassung

JOYSTAR Auto Sdn Bhd in Shah Alam is seeking a Marketing Manager to plan, develop, and execute campaigns to strengthen Chery, GWM, and Jetour brand presence and support sales targets.

You will manage digital and traditional marketing activities, coordinate showroom events, and oversee social media, content, and advertising initiatives. The role requires market insight, budgeting, and cross-functional collaboration with sales and after-sales teams.

Qualifikationen

• Bachelor’s degree in Marketing, Business, Communications, or related field, or equivalent experience.
• Proven experience in brand positioning and campaign management.
• Strong digital marketing and social media capabilities.

Aufgaben

• Plan, develop and execute marketing campaigns to strengthen Chery, GWM and Jetour brands.
• Manage digital and traditional marketing activities, events and showroom campaigns.
• Analyze market trends and customer insights; prepare marketing reports and budgets.
• Collaborate with sales and after-sales teams to ensure consistent brand messaging.

Kenntnisse

Brand positioning

Campaign management

Digital marketing

Social media

Content creation

Event planning

Market research

Data analysis

Communication

Project management

Ausbildung

Bachelor’s degree

Jobbeschreibung

Company Description

Joystar Auto Sdn Bhd is an automotive dealership that incorporates the Chery, GWM, and Jetour brands, focusing on quality vehicles and reliable service. The company is committed to delivering excellence beyond the sale through strong customer care and dependable after-sales support. Joystar Auto emphasizes customer satisfaction at every stage of the ownership journey. The team works to ensure that every drive reflects the company’s dedication to service quality, brand trust, and long-term relationships with customers.

Role Description

This is a full-time, on-site Marketing Manager role based in Shah Alam. The Marketing Manager will plan, develop, and execute marketing campaigns to strengthen the Chery, GWM, and Jetour brand presence and support sales targets. Responsibilities include managing digital and traditional marketing activities, coordinating promotional events and showroom campaigns, and overseeing social media, content, and advertising initiatives. The role involves analyzing market trends and customer insights, preparing marketing reports, managing budgets, and collaborating closely with sales and after-sales teams to ensure consistent brand messaging. The Marketing Manager will also work with external agencies and partners to optimize marketing performance and enhance customer engagement.

Qualifications

• Strong marketing strategy and planning skills, with experience in brand positioning and campaign management.


• Proficiency in digital marketing, including social media management, online advertising, and content creation.


• Experience in event planning, promotional activities, and on-ground marketing initiatives.


• Ability to conduct market research, analyze data, and translate insights into actionable marketing plans.


• Excellent communication, presentation, and interpersonal skills for cross-functional collaboration.


• Proven organizational and project management skills, with attention to detail and deadlines.


• Previous experience in automotive, retail, or related industries is an advantage.


• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.


• Comfortable working on-site in Shah Alam and engaging directly with customers, sales teams, and partners.