Marketing Executive

Bosch Group; Shah Alam; On-site; MYR 60,000 - 90,000; Full time

Benefits offered by this job

Flexible working environment

Employee discounts on Bosch products

Diversity and inclusivity in the work

Job summary

Bosch Rexroth Malaysia is seeking a Marketing Executive to support the planning and execution of marketing initiatives to drive brand awareness, customer engagement, lead generation, and business growth. You will work with sales teams, business units, partners, and regional stakeholders to deliver campaigns, events, digital marketing activities, CRM operations, and marketing communications.

The role emphasizes collaboration, data-driven campaigns, and adherence to Bosch Rexroth branding

Qualifications

• 2–5 years in B2B marketing or industrial sector.
• Experience with CRM platforms and marketing automation.
• Strong digital marketing and lead generation knowledge.
• Proficient in PowerPoint and Excel.

Responsibilities

• Plan and execute marketing campaigns across digital and offline channels.
• Coordinate trade fairs, exhibitions, seminars, events and partner activities.
• Support partner marketing and channel development initiatives.
• Manage CRM, lead tracking and marketing automation activities.
• Create and maintain marketing content (social, newsletters, promos).
• Assist lead generation and sales enablement activities.
• Monitor campaign performance and budget utilization.

Skills

CRM & marketing automation

Digital marketing

Campaign execution

Lead management

Stakeholder management

Communication skills

Project coordination

Education

Bachelor's degree (Marketing/related)

Tools

HubSpot CRM

Job description

At Bosch, we shape the future by inventing high-quality technologies and services that spark enthusiasm and enrich people’s lives. We are driving by our motto – Bosch. Invented for life! Our promise to our associates is rock-solid: We grow together, we enjoy our work, and we inspire each other. Welcome to Bosch.
Bosch has been present in Malaysia since 1923, with offices and plants in Selangor and Penang. In Malaysia, Bosch is shaping and innovating the industry in all of it’s four business sectors - Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology.

Job Description

The Marketing Executive supports the planning and execution of marketing initiatives for Bosch Rexroth Malaysia to drive brand awareness, customer engagement, lead generation, and business growth. The role works closely with sales teams, business units, partners, and regional stakeholders to deliver marketing campaigns, events, digital marketing activities, CRM operations, and marketing communications.

Key Responsibilities

• Execute marketing campaigns across digital and offline channels.
• Coordinate trade fairs, exhibitions, seminars, customer events, and partner activities.
• Support partner marketing and channel development initiatives.
• Manage CRM, lead tracking, and marketing automation activities.
• Create and maintain marketing content, including social media, newsletters, and promotional materials.
• Support lead generation and sales enablement activities.
• Monitor campaign performance, marketing KPIs, and budget utilization.
• Ensure compliance with Bosch Rexroth branding and communication standards.

Qualifications

• Bachelor's Degree in Marketing, Communications, Business, Engineering, or a related field.
• 2-5 years of experience in B2B marketing, industrial marketing, event management, or channel marketing.
• Experience with CRM and marketing automation platforms (e.g., HubSpot) is an advantage.
• Strong understanding of digital marketing, campaign execution, and lead management.
• Proficient in Microsoft PowerPoint and Excel.
• Strong communication, project coordination, and stakeholder management skills.
• Independent, organized, detail-oriented, and collaborative mindset

Additional Information

Your future job location offers you:

• Flexible working environment
• Employee discounts on Bosch products
• A working environment that promotes diversity and inclusivity

Get to know more about how we work at Bosch Malaysia: LinkedIn