MARKETING EXECUTIVE

Airfilter Engineering (M) Sdn Bhd; Shah Alam; On-site; MYR 36,000 - 72,000; Full time

Job summary

Airfilter Engineering (M) Sdn Bhd is seeking a hands-on Marketing Executive to translate engineering products into clear, professional marketing content across digital and traditional channels. You will create materials, manage online presence and support campaigns in a collaborative manufacturing environment.

Reporting to Sales and Management, you will develop content calendars, coordinate with designers, and optimise Google Ads and social campaigns while maintaining brand consistency and

Qualifications

• Diploma or degree in Marketing, Communications, Business, Mass Communications, Digital Marketing.
• Strong command of written and spoken English.
• Experience designing brochures, product sheets and digital ads.
• Experience with Microsoft 365, Google Ads and Meta Ads.
• Ability to translate technical information into marketing content.
• Collaborate effectively with Sales, Engineering and Management.

Responsibilities

• Develop and manage the company’s digital marketing presence across relevant platforms.
• Create marketing materials for websites, brochures, emails and social channels.
• Coordinate with external designers, printers and agencies when needed.
• Support advertising campaigns and measure performance across channels.

Skills

Written English

Independent work

Content creation

Graphic design fundamentals

AI prompts familiarity

Education

Diploma or Degree in Marketing, Communications, Business, Mass Communications, Digital Marketing

Tools

Microsoft 365

Google Ads

Meta Ads

Adobe Creative Suite

Job description

Airfilter Engineering is an ISO9001 registered company specializing in the manufacturing of compressed air treatment products and gas generation systems. Since our establishment in Malaysia in 1993, we have expanded our operations to include manufacturing facilities in Malaysia and Germany, and distribution companies in Malaysia, Singapore, Germany, and China. We serve customers worldwide, adhering to the latest international standards to meet market demands. For more information, please visit our website at www.airfilterengineering.com.

At Airfilter Engineering, we are proud to offer innovative products to many industries such as automobiles, electronics, oil & gas and many others industries that meet the needs of our customers in industrial applications, requiring clean and dry air and/or gas for their manufacturing requirements.

As part of our continued growth and digital transformation, we are looking for a Marketing Executive who can combine strong communication skills with practical digital marketing, content creation and design capabilities.

This is a hands‑on role suited to an individual who is comfortable working in a technical manufacturing environment and can translate engineering products and technical information into clear, professional and engaging marketing content.

About the Role

The Marketing Executive will support the development and execution of the company’s marketing activities across digital and traditional channels.

The successful candidate will be responsible for creating marketing materials, managing digital content, supporting advertising campaigns, maintaining the company’s online presence and assisting management with marketing initiatives.

The role will involve working closely with Sales, Engineering, Service and Management to understand products and applications and convert technical information into effective marketing communications.

Key Responsibilities

• 1. Marketing & Digital Marketing

  Create and manage the company’s digital marketing presence across relevant platforms.

  Assist with Google Ads and Meta Ads campaigns, including campaign setup, monitoring, optimisation and basic performance analysis.

  Manage integrations and optimise website usage, monitor campaign performance and prepare regular marketing reports.

  Conduct basic market and competitor research to identify potential opportunities.

• 2. Content Creation

  Create marketing content for websites, social media, email campaigns, brochures and other communication channels.

  Develop written content in clear and professional English.

  Translate technical information into customer‑friendly marketing content.

  Take and edit basic product, factory, application and event photography/video where required.

  Develop content calendars and coordinate regular marketing communications.

  Design and update company brochures, product sheets, catalogues, presentations and promotional materials.

  Coordinate with external designers, printers and agencies where required.

• 4. Microsoft 365 & Business Systems

  Maintain organised marketing files, content libraries and campaign materials.

  Prepare presentations, reports and marketing analysis for management.

• 5. Sales & Business Development Support

  Work closely with Sales and Business Development teams to develop marketing campaigns and sales‑support materials.

  Develop promotional materials for new products and market initiatives.

Requirements

• Diploma or Degree in Marketing, Communications, Business, Mass Communications, Digital Marketing or a related discipline.

• Good command of written and spoken English.

• Good working knowledge of Microsoft 365 applications, Google Ads and Meta Ads.

• Familiarity with AI prompts to generate social and media content.

• Experience in designing marketing materials such as brochures, product sheets, presentations, digital advertisements and social media content.

• Able to work independently while collaborating effectively with Sales, Engineering and Management.

Preferred

• Approximately 3 years’ relevant working experience, preferably in a manufacturing, engineering or B2B industrial environment, fresh graduates are welcome to apply.

• Experience working with industrial or technical products, brochure, catalogue, product sheet and/or technical marketing material design.

• Experience managing paid digital advertising campaigns, website content management and Customer Resource Management platforms.

• Basic knowledge of SEO, Google Analytics or other digital marketing analytics tools.

• Basic photography and video‑editing skills.

• Experience working with graphic design tools such as Adobe Creative Suite, Canva or equivalent.