MARKETING EXECUTIVE

UNITED PLUS REALTY SDN. BHD.; Petaling Jaya; On-site; MYR 45,000 - 78,000; Full time

Job summary

UNITED PLUS REALTY SDN. BHD. is seeking a marketing content specialist to plan and create social media content for Facebook, Instagram, TikTok, XiaoHongShu, and other platforms. The role includes basic video editing and coordinating marketing campaigns across property, recruitment, branding, and events.

You will work with Sales Teams, Leaders and Management to develop engaging materials, keep up with trends, and support AI-enabled content creation to improve efficiency.

Qualifications

• Graduation in Marketing, Mass Communication, Multimedia, Business or related field.
• Hands-on content creation for social media and campaigns.
• Basic video editing and storytelling skills.

Responsibilities

• Plan and create engaging social media content for Facebook, Instagram, TikTok, XiaoHongShu and other platforms
• Create and coordinate property, recruitment, branding and event marketing campaigns
• Produce short-form content including Reels, TikTok videos, property videos and recruitment content
• Handle basic video editing using CapCut / JianYing and coordinate visual materials when needed
• Keep up with social media trends and turn trending ideas into relevant content for the real estate industry
• Support Meta Ads / lead generation campaigns, including creative preparation and campaign follow-up
• Assist in planning and executing company events, meetings, seminars, property launches and internal campaigns
• Explore and use AI tools to improve content creation, video production and marketing efficiency
• Monitor content and campaign performance and prepare basic marketing reports
• Manage multiple marketing projects and ensure all tasks are completed according to timeline and deadline

Skills

Social media content creation

Video editing

CapCut

JianYing

AI content tools

Canva

Multitasking

Team collaboration

Education

Diploma/Degree in Marketing, Mass Communication, Multimedia, Business or related field

Tools

CapCut

JianYing

Canva

Job description

This role involves planning and creating engaging social media content across multiple platforms including Facebook, Instagram, TikTok, and XiaoHongShu. You will produce short-form content such as Reels and TikTok videos, handle basic video editing, and support marketing campaigns for the real estate industry. You will work closely with Sales Teams, Leaders and Management to develop marketing materials that support business and recruitment goals.

Key responsibilities

Plan and create engaging social media content for Facebook, Instagram, TikTok, XiaoHongShu and other platforms

Create and coordinate property, recruitment, branding and event marketing campaigns

Produce short-form content including Reels, TikTok videos, property videos and recruitment content

Handle basic video editing using CapCut / JianYing and coordinate visual materials when needed

Keep up with social media trends and turn trending ideas into relevant content for the real estate industry

Support Meta Ads / lead generation campaigns, including creative preparation and campaign follow-up

Assist in planning and executing company events, meetings, seminars, property launches and internal campaigns

Explore and use AI tools to improve content creation, video production and marketing efficiency

Monitor content and campaign performance and prepare basic marketing reports

Manage multiple marketing projects and ensure all tasks are completed according to timeline and deadline

About you

Diploma/Degree in Marketing, Mass Communication, Multimedia, Business or related field

Creative, proactive and sensitive to social media trends

Basic knowledge of Canva and CapCut/JianYing is preferred

Comfortable with content creation and video shooting

Familiarity with AI content tools is an advantage

Good communication and teamwork skills

Able to multitask, work independently and meet deadlines

Fresh graduates with a strong interest in marketing and content creation are welcome to apply

Able to propose ideas, spot trends and turn ideas into actual content