Marketing Executive

New Bob Realty Sdn Bhd; Penang; On-site; MYR 54,000 - 90,000; Full time

Job summary

New Bob Realty Sdn Bhd in Penang is seeking a dynamic Marketing Executive to develop and execute marketing strategies that raise brand awareness and drive customer engagement in the real estate sector.

You will create compelling content, manage digital and traditional campaigns, and coordinate with internal teams and external partners to ensure consistent brand messaging and successful campaigns.

This full-time role offers opportunities for professional development within a collaborative team.

Qualifications

• Diploma in Marketing or related field is an advantage; candidates with relevant experience encouraged.
• 3-5 years in marketing or marketing communications, preferably in real estate.
• Strong written and verbal communication; ability to craft compelling messages.
• Proficient with digital marketing tools including social media management and email marketing.
• Creative, organised, and able to work independently or in a team; Bahasa Malaysia, English and Mandarin preferred.

Responsibilities

• Develop and execute integrated marketing campaigns across digital and traditional channels to promote properties and services.
• Create engaging marketing content including copywriting, graphics, and multimedia materials for various platforms.
• Manage social media accounts and implement strategies to increase brand visibility and engagement.
• Coordinate with internal teams and external stakeholders to ensure consistent brand messaging and campaign delivery.
• Conduct market research and analyse competitor activities to identify opportunities and inform strategies.
• Monitor and report on campaign performance using data and analytics to optimise efforts.
• Support planning and execution of marketing events, property launches and promotional activities.
• Maintain and update marketing materials, databases and collateral.

Skills

Marketing experience 3-5 yrs

Communication skills

Creativity

Independence

Education

Diploma in Marketing

Tools

Social media management

Email marketing

Job description

About us We are a dynamic real estate company based in Penang, committed to delivering exceptional property solutions and services to our clients. With a focus on innovation, customer satisfaction and professional excellence, we have established ourselves as a trusted name in the local property market. Our team is passionate about helping clients find their ideal properties and providing comprehensive real estate services. We believe in fostering a collaborative and inclusive workplace where creativity and initiative are valued, and where our employees can develop their careers whilst contributing to the company's continued success.

About the role

We are seeking a dynamic and creative Marketing Executive to join the marketing communications team at New Bob Realty Sdn Bhd. This is a full-time position based in Penang, where you will play a crucial role in developing and executing marketing strategies that drive brand awareness and customer engagement within the real estate sector. As a Marketing Executive, you will be instrumental in supporting the company's growth objectives through the implementation of targeted marketing campaigns and communications initiatives.

What you'll be doing

• Develop and execute integrated marketing campaigns across digital and traditional channels to promote properties and services.
• Create engaging marketing content including copywriting, graphics, and multimedia materials for various platforms.
• Manage social media accounts and implement social media strategies to increase brand visibility and customer engagement.
• Coordinate with internal teams and external stakeholders to ensure consistent brand messaging and campaign delivery.
• Conduct market research and analyse competitor activities to identify opportunities and inform marketing strategies.
• Monitor and report on campaign performance, using data and analytics to optimise marketing efforts.
• Support the planning and execution of marketing events, property launches and promotional activities
• Maintain and update marketing materials, databases and marketing collateral.

What we're looking for

• A Diploma in Marketing or a related field is an advantage. Candidates without formal qualifications but with relevant experience in the real estate or property industry are strongly encouraged to apply.
• 3-5 years of experience in marketing, marketing communications or a similar role, preferably within the real estate or property sector (other sector also encouraged to apply).
• Strong written and verbal communication skills with the ability to create compelling marketing messages.
• Proficiency in digital marketing tools and platforms, including social media management and email marketing software.
• Creative thinking and problem-solving abilities with a passion for developing innovative marketing solutions.
• Strong organisational, communication, negotiation, interpersonal skills (Preferable able to communicate in Bahasa Malaysia, English and Mandarin).
• Self-motivated, results-oriented, and able to work independently as well as in a team.

What we offer

• We offer competitive remuneration commensurate with experience, opportunities for professional development and training in facilities management practices, and a collaborative team culture.
• We provide a stable full-time position with clear career progression opportunities within our growing company.
• Our team benefits from a supportive management structure and the opportunity to work with modern, well-equipped facilities.
• We value our employees and are committed to maintaining a safe and healthy workplace for all staff members.