Marketing Executive

UOA Hospitality; Kuala Lumpur; Sur place; MYR 36 000 - 60 000; Plein temps

Résumé du poste

UOA Hospitality is seeking a Marketing Communications professional in Kuala Lumpur to support the planning and execution of integrated campaigns across digital and offline channels. You will develop content calendars, create visuals, and write in English and Mandarin to align with brand messaging.

You’ll collaborate with agencies and vendors, manage timelines, and assist with events, partnerships and digital advertising campaigns to drive brand initiatives.

Qualifications

• Diploma or Bachelor’s Degree in Marketing, Mass Communication, Advertising, Communications or a related field.
• 1–3 years of relevant experience in marketing, campaign execution, digital marketing or a similar role.
• Working knowledge of major social media platforms and digital marketing tools.
• Proficiency in Canva and basic photography and video editing skills. Familiarity with CapCut or similar tools is an advantage.
• Able to write clear, engaging copy and adapt content for different audiences and channels.
• Comfortable coordinating with agencies and vendors, communicating feedback and managing revisions and timelines.

Responsabilités

• Support the planning and execution of integrated marketing campaigns, promotions, launches and brand initiatives across digital and offline channels.
• Research market trends, customer needs and competitor activities to contribute relevant ideas during brainstorming and campaign planning.
• Coordinate campaign materials, schedules and logistics to ensure activities are delivered on time and in line with approved plans.
• Develop and maintain content calendars, and create, schedule and publish content across relevant social media platforms.
• Produce marketing materials using basic design, photography, video editing and copywriting skills, including visuals, short-form videos, captions and promotional copy.
• Write and adapt content in English and Mandarin, ensuring accuracy, clarity and consistency with each brand’s identity and messaging.
• Assist with digital advertising campaigns, working with the Marketing Manager and appointed agencies where applicable.
• Coordinate with agencies, designers, photographers, printers and other vendors to deliver marketing materials and activities.
• Prepare briefs, consolidate feedback, communicate revisions clearly and follow through on deliverables and deadlines.
• Liaise with internal departments to obtain information, coordinate approvals and ensure materials are accurate and ready for use.
• Support the planning and on-ground execution of events, roadshows, brand activations and collaborations.
• Assist with partner and vendor coordination, promotional materials, event logistics and post-event follow-up. Research potential partners, influencers and collaboration opportunities relevant to the brands and their audiences.
• Support execution through quotation sourcing, purchase requests, invoice processing and other required paperwork.
• Maintain project trackers, expenditure records and organised marketing assets.
• Follow up on outstanding actions and flag delays or issues promptly to the Marketing Manager.

Connaissances

Social media

Digital marketing tools

Copywriting

Canva

Photography basics

Video editing

CapCut familiarity

Vendor coordination

Formation

Diploma/Bachelor in Marketing or related

Outils

CapCut

Description du poste

• Support the planning and execution of integrated marketing campaigns, promotions, launches and brand initiatives across digital and offline channels.
• Research market trends, customer needs and competitor activities to contribute relevant ideas during brainstorming and campaign planning.
• Coordinate campaign materials, schedules and logistics to ensure activities are delivered on time and in line with approved plans.

Content Creation & Digital Marketing

• Develop and maintain content calendars, and create, schedule and publish content across relevant social media platforms.
• Produce marketing materials using basic design, photography, video editing and copywriting skills, including visuals, short-form videos, captions and promotional copy.
• Write and adapt content in English and Mandarin, ensuring accuracy, clarity and consistency with each brand’s identity and messaging.
• Assist with digital advertising campaigns, working with the Marketing Manager and appointed agencies where applicable.

Agency & Stakeholder Coordination

• Coordinate with agencies, designers, photographers, printers and other vendors to deliver marketing materials and activities.
• Prepare briefs, consolidate feedback, communicate revisions clearly and follow through on deliverables and deadlines.
• Liaise with internal departments to obtain information, coordinate approvals and ensure materials are accurate and ready for use.

Events, Partnerships & Activations

• Support the planning and on-ground execution of events, roadshows, brand activations and collaborations.
• Assist with partner and vendor coordination, promotional materials, event logistics and post-event follow-up. Research potential partners, influencers and collaboration opportunities relevant to the brands and their audiences.

Project Administration

• Support execution through quotation sourcing, purchase requests, invoice processing and other required paperwork.
• Maintain project trackers, expenditure records and organised marketing assets.
• Follow up on outstanding actions and flag delays or issues promptly to the Marketing Manager.

Requirements

• Diploma or Bachelor’s Degree in Marketing, Mass Communication, Advertising, Communications or a related field.
• 1–3 years of relevant experience in marketing, campaign execution, digital marketing or a similar role.
• Working knowledge of major social media platforms and digital marketing tools.
• Proficiency in Canva and basic photography and video editing skills. Familiarity with CapCut or similar tools is an advantage.
• Able to write clear, engaging copy and adapt content for different audiences and channels.
• Comfortable coordinating with agencies and vendors, communicating feedback and managing revisions and timelines.

UOA Hospitality has established itself as a hospitality asset owner and operator of the UOA hotel brands. The rapid growth of this division under UOA Group aims to develop a unique portfolio of hotel products and services with a strategic focus on guest experience and innovative service standards to meet the evolving needs of its business and leisure clientele.

UOA Hospitality’s first flagship is the 150,000 square feet multipurpose built venue Connexion@Nexus in 2013 with an expansion to a total of 200,000 square feet under the rebrand of Connexion Conference & Event Centre (CCEC) spread across two building easily accessible via a linked bridge between CCEC, Nexus and CCEC, The Vertical in 2016.

UOA Hospitality’s development growth also includes VE Hotel & Residence, 427 rooms located at Bangsar South City. UOA Hospitality also manages The Oak Room @ Nexus, Bangsar South City and is the owner for Capri By Fraser, currently managed by Frasers Hospitality. In 2017, UOA Hospitality has diversified its business into co working space with the opening of Komune in Bangsar South. Between 2018 & 2019, a few more will be opened. Also, a co living concept Hotel is in the pipeline, slated to open in August 2019, in Bangsar South.

UOA Hospitality has established itself as a hospitality asset owner and operator of the UOA hotel brands. The rapid growth of this division under UOA Group aims to develop a unique portfolio of hotel products and services with a strategic focus on guest experience and innovative service standards to meet the evolving needs of its business and leisure clientele.

UOA Hospitality’s first flagship is the 150,000 square feet multipurpose built venue Connexion@Nexus in 2013 with an expansion to a total of 200,000 square feet under the rebrand of Connexion Conference & Event Centre (CCEC) spread across two building easily accessible via a linked bridge between CCEC, Nexus and CCEC, The Vertical in 2016.

UOA Hospitality’s development growth also includes VE Hotel & Residence, 427 rooms located at Bangsar South City. UOA Hospitality also manages The Oak Room @ Nexus, Bangsar South City and is the owner for Capri By Fraser, currently managed by Frasers Hospitality. In 2017, UOA Hospitality has diversified its business into co working space with the opening of Komune in Bangsar South. Between 2018 & 2019, a few more will be opened. Also, a co living concept Hotel is in the pipeline, slated to open in August 2019, in Bangsar South.