Loyalty Specialist

SITI KHADIJAH APPAREL SDN BHD; Nilai; On-site; MYR 54,000 - 72,000; Full time

Benefits offered by this job

Medical Insurance

Training / Workshops and Continuing Ed

Social and Team-Building Events

Internal Career Growth

Extra Public Holiday & PTO

Employee Discounts

Job summary

Siti Khadijah Apparel Sdn Bhd is seeking a Loyalty Specialist to own data integrity and platform performance for a growing loyalty programme. You will drive repeat purchases through targeted initiatives, manage segmentation, and communicate effectively across channels to improve member engagement.

The role requires a Bachelor’s degree in marketing or CRM and at least 3 years in loyalty or CRM. You will coordinate campaigns, monitor outcomes and support a positive member experience across HQ and

Qualifications

• Bachelor's degree in marketing, CRM or related field.
• 3+ years of loyalty programme management, CRM or related experience.
• Strong knowledge of customer segmentation, loyalty mechanics and rewards.

Responsibilities

• Own loyalty programme data integrity and platform performance.
• Manage costs and points liability within approved budget.
• Drive repeat purchases and incremental revenue via campaigns and segmentation.
• Execute campaigns to improve profile completion and engagement.
• Monitor platform performance and resolve issues promptly.
• Support improvements in member satisfaction and loyalty experience.
• Ensure data integration across HQ and channels remains accurate.
• Refresh rewards and manage lifecycle communications.
• Coordinate campaigns and ensure accurate points earning/redemption.
• Label and segment customers for targeted communications.
• Participate in training and fulfill ad-hoc tasks from Head of Department.

Skills

Analytical skills

Attention to detail

Project coordination

Communication

Stakeholder management

Multi-tasking

Education

Bachelor's Degree in Marketing, Business Administration, CRM or related field

Job description

The Loyalty Specialist owns the loyalty programme’s data integrity, platform performance, member experience and commercial performance to drive sustainable member engagement and profitable growth.

Key Responsibilities

Manage and monitor loyalty programme costs and points liability within the approved budget.

Drive repeat purchase and incremental revenue through targeted loyalty initiatives, points mechanics, customer segmentation and communications.

Execute campaigns and incentives to improve member profile completion and engagement.

Monitor loyalty platform performance and accessibility, ensuring issues are resolved promptly.

Monitor member satisfaction and support initiatives to continuously improve the overall loyalty experience.

Ensure loyalty data integration across HQ and sales channels remains accurate, complete and up to date, while resolving discrepancies promptly.

Plan, coordinate and refresh redeemable merchandise and rewards according to schedule.

Execute loyalty campaigns and ensure points earning and redemption mechanics are accurately designed, tested and launched on time.

Manage customer labelling and segmentation to support targeted campaigns and personalised member communications.

Set up, monitor and optimise automated lifecycle communications across the member journey.

Participate in employee engagement initiatives and complete required training.

Perform any ad-hoc task assigned by the Head of Department

Requirements / Skills

Bachelor's Degree in Marketing, Business Administration, CRM or related field.

Minimum 3 years of experience in loyalty programme management, CRM, customer engagement, campaign management or related areas.

Good understanding of customer segmentation, loyalty mechanics, rewards and redemption programmes.

Strong analytical skills with the ability to interpret data and identify improvement opportunities.

Strong attention to detail, particularly in data accuracy and campaign execution.

Good project coordination, communication and stakeholder management skills.

Able to manage multiple tasks and campaigns within established timelines.

Unlock job insights

Your application will include the following questions:

• What's your expected monthly basic salary?
• How many years' experience do you have as a Loyalty Specialist?
• Which of the following types of qualifications do you have?
• How much notice are you required to give your current employer?

Textiles, Clothing & Accessories 101-1,000 employees

Siti Khadijah was built on a desire to help followers of the faith feel equanimous in their prayer. In a world where the devout grow in number and where faith is a pillar of their life, we aim to be the spiritual companions of life’s journey. We provide for the devout disciples who want more spirituality in their lives. Each piece is designed to the finest thought out detail to help you feel a mindful connection when performing your spiritual obligations. We are humble devotees who want to help others embrace spirituality in a meaningful manner. Our apparel and accessories are thoughtful creations made based on crucial insights on the day of the life of our consumers. Our purpose is about supporting those who want growth in their faith. We want to support pious living.

Established in 2009 with one ambitious intention which is to ensure that women could opt for a better, more comfortable telekung through innovation and improve user experience during praying activities.

From that very intention, Siti Khadijah successfully expanded into being a reputable national brand while pioneering the niche market for telekung in Malaysia with more than 49 boutiques locally, three (3) boutiques in Indonesia and one (1) in Singapore.

Apart from telekung, Siti Khadijah also produces lifestyle products such as men's and women's apparel, hijabs, prayer mats (sejadah), bags and many more that revolve around a modest but trendy approach.

Siti Khadijah was built on a desire to help followers of the faith feel equanimous in their prayer. In a world where the devout grow in number and where faith is a pillar of their life, we aim to be the spiritual companions of life’s journey. We provide for the devout disciples who want more spirituality in their lives. Each piece is designed to the finest thought out detail to help you feel a mindful connection when performing your spiritual obligations. We are humble devotees who want to help others embrace spirituality in a meaningful manner. Our apparel and accessories are thoughtful creations made based on crucial insights on the day of the life of our consumers. Our purpose is about supporting those who want growth in their faith. We want to support pious living.

Established in 2009 with one ambitious intention which is to ensure that women could opt for a better, more comfortable telekung through innovation and improve user experience during praying activities.

From that very intention, Siti Khadijah successfully expanded into being a reputable national brand while pioneering the niche market for telekung in Malaysia with more than 49 boutiques locally, three (3) boutiques in Indonesia and one (1) in Singapore.

Apart from telekung, Siti Khadijah also produces lifestyle products such as men's and women's apparel, hijabs, prayer mats (sejadah), bags and many more that revolve around a modest but trendy approach.

Perks and benefits

• Medical Insurance
• Training / Workshops and Continuing Education
• Social and Team-Building Events
• Internal Career Growth
• Extra Public Holiday & Paid Time Off (PTO)
• Employee Discounts