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AirAsia MOVE is seeking a proactive Content Producer to own end-to-end TikTok content creation for the @lifeatmove series and to support internal communications with engaging video assets. The role also involves calendar planning, performance tracking, trend monitoring, and event coverage.
You will collaborate with cross-functional teams to execute campaigns and contribute to AirAsia MOVE culture and employer branding.
TikTok Content Production: Own the end-to-end production of TikTok content, including ideation, scripting, filming, editing, and publishing for @lifeatmove. Create engaging and trend-driven short-form content while ensuring alignment with AirAsia MOVE's brand identity.
Internal Communications: Produce video and digital assets to support company-wide announcements, culture-building initiatives, employee engagement campaigns, and team updates.
Content Planning & Performance Tracking: Support the planning and maintenance of content calendars. Track and report performance metrics (engagement rate, watch time, reach, and audience growth) to continuously improve content quality and strategy.
Trend Monitoring & Research: Stay updated on TikTok trends, social media best practices, and emerging content formats to recommend fresh and relevant ideas.
Event Coverage: Capture and create content during company events, employee engagement activities, leadership sessions, and other internal initiatives.
Cross-functional Collaboration: Work closely with internal teams and stakeholders to execute creative concepts and campaigns.
Ad-Hoc Support: Provide timely creative and administrative support for Talent Development and internal projects as needed.
Culture: Contribute creative ideas that showcase AirAsia MOVE culture and employee experiences while supporting employer branding initiatives.
Video Production Skills: Strong ability to shoot and edit high-quality video content independently.
Professional On-Camera Presence: An outgoing personality with the confidence to conduct interviews and appear on camera in a professional capacity.
Strong Work Ethic & Ownership: Proven ability to manage tasks with minimal supervision and meet deadlines in a fast-paced environment.
Analytical Skills: A solid understanding of social media metrics and the ability to apply insights to improve content performance and strategy.
Communication Skills: Strong written and verbal communication skills for caption writing, scripting, and internal communications.
Technical Skills: Familiarity with content creation and editing tools such as CapCut, Canva, Adobe Premiere Pro, Adobe Creative Suite, or similar platforms.
Experience creating TikTok or short-form video content for brands, communities, or organizations.
Basic knowledge of CapCut, Canva, Adobe Premiere Pro, Adobe Creative Suite, or similar platforms.
A portfolio demonstrating creativity, content creation ability, and an understanding of TikTok trends and storytelling.
Currently pursuing or recently graduated in Marketing, Communications, Digital Media, Mass Communication, or a related field.
AirAsia SEA Sdn Bhd (Formerly known as AirAsia Global Shared Services Sdn Bhd) (1045172-A) is a subsidiary company of AirAsia Berhad.
Was incorporated on 7 May 2013. We are a global shared services provider enabling our clients with finance and accounting services, people department support, analytics, data management, credit & collections and strategic procurement.
We aim to continuously improve processes and explore new ways to increase our clients' profitability. We return our clients the most valuable commodity being TIME. Our clients can now spend more time on making money and less time on accounting for it.
To ensure our customers succeed, exceeding their expectations, AGSS will work hand in glove with the customer on new processes and systems, introduce new performance enhancing techniques and skills that will solve and move the dial together to achieve the desired operational excellence.
Companies are assured that they can then deliver excellent quality of services and enhanced customer satisfaction through elimination of redundant activities while working in an environment of continuous improvement.
AirAsia SEA Sdn Bhd (Formerly known as AirAsia Global Shared Services Sdn Bhd) (1045172-A) is a subsidiary company of AirAsia Berhad.
Was incorporated on 7 May 2013. We are a global shared services provider enabling our clients with finance and accounting services, people department support, analytics, data management, credit & collections and strategic procurement.
We aim to continuously improve processes and explore new ways to increase our clients' profitability. We return our clients the most valuable commodity being TIME. Our clients can now spend more time on making money and less time on accounting for it.
To ensure our customers succeed, exceeding their expectations, AGSS will work hand in glove with the customer on new processes and systems, introduce new performance enhancing techniques and skills that will solve and move the dial together to achieve the desired operational excellence.
Companies are assured that they can then deliver excellent quality of services and enhanced customer satisfaction through elimination of redundant activities while working in an environment of continuous improvement.
Perks and benefits Dental Medical Staff discount for Flights and many more