Integrated Media Planner, MY Growth Marketing

eClerx LLC; Kampung Malaysia Tambahan; Presencial; MYR 70.000 - 110.000; Jornada completa

Descripción de la vacante

eClerx LLC is seeking an Integrated Media Planner for the Malaysia Growth Marketing team in Kuala Lumpur. The role focuses on planning and delivering integrated campaigns across out‑of‑home and digital media, collaborating with country teams and agencies to drive measurable growth.

The interim position requires 3–5 years in media planning or performance marketing, with strong knowledge of the Malaysian media landscape and hands‑on experience with digital platforms like Google Ads, Meta Ads

Formación

• 3–5 years in integrated media planning or performance marketing.
• Strong knowledge of Malaysia’s out‑of‑home media landscape.
• Experience planning digital campaigns on self‑serve platforms.
• Solid grasp of audience strategy, channel mix, budget allocation and campaign measurement.
• Experience collaborating with media agencies, publishers and multiple stakeholders.
• Strong analytical, communication and project management skills.

Responsabilidades

• Develop integrated media plans for Malaysia using out‑of‑home, self‑serve digital platforms and partner exchanges.
• Translate business objectives into audience, channel, budget, flighting and measurement strategies.
• Coordinate delivery with agencies, media partners and internal teams to ensure timely, high‑quality campaigns.
• Monitor performance and derive actionable insights to improve reach and efficiency.

Conocimientos

Integrated media planning

Audience strategy

Budget allocation

Campaign measurement

Analytical skills

Communication

Project management

Herramientas

Google Ads

Meta Ads Manager

TikTok Ads Manager

Descripción del empleo

Job Description

Integrated Media Planner, MY Growth Marketing

Location: KL, Malaysia

Type: Full-time

Job Summary

The Growth Marketing team drives customer and business growth in Malaysia through integrated media, performance marketing, audience strategy and commercial partnerships. The team combines offline and digital channels to deliver effective, measurable campaigns that support business objectives.

We are looking for an Integrated Media Planner to provide interim support for the Malaysia market while we recruit for a permanent replacement. The role will work closely with senior media stakeholders, agencies and country teams to plan and deliver integrated campaigns across Malaysia’s out-of-home and digital media landscape.

Responsibilities

• Develop integrated media plans for Malaysia, combining out-of-home, self-serve digital platforms and third-party open-exchange partners.
• Translate business and campaign objectives into effective audience, channel, budget, flighting and measurement strategies.
• Coordinate campaign delivery with agencies, media partners and internal stakeholders, ensuring timely delivery and strong media quality.
• Monitor campaign performance and provide actionable insights to improve reach, efficiency and business outcomes.

Eligibility Requirements

• 3 to 5 years of experience in integrated media planning, media strategy or performance marketing, preferably within Malaysia.
• Strong knowledge of the Malaysian out-of-home media landscape, including key formats, media owners, buying practices, audience considerations and market dynamics.
• Experience planning digital campaigns across self-serve platforms and third-party open-exchange digital partners is an added bonus.
• Strong understanding of media planning fundamentals, including audience strategy, channel selection, budget allocation, campaign measurement and optimisation.
• Experience working with media agencies, publishers and multiple internal stakeholders to deliver campaigns in a fast-paced environment.
• Strong analytical, communication and project management skills.

Desirable Experience

• Hands-on campaign execution experience using platforms such as Google Ads, Meta Ads Manager and TikTok Ads Manager.
• Experience working with programmatic buying platforms, ad exchanges, demand-side platforms or other third-party digital partners.
• Experience planning and activating integrated out-of-home and digital campaigns for a consumer, ecommerce, technology or platform business.
• Familiarity with full-funnel media planning, attribution, incrementality testing or marketing effectiveness measurement.
• Experience working across multiple brands, business lines or markets.

About EClerx

eClerx is a leading provider of productized services, bringing together people, technology and domain expertise to amplify business results.

The firm provides business process management, automation, and analytics services to a number of Fortune 2000 enterprises, including some of the world’s leading financial services, communications, retail, fashion, media & entertainment, manufacturing, travel & leisure, and technology companies. Incorporated in 2000, eClerx is traded on both the Bombay and National Stock Exchanges of India. The firm employs more than 19,000 people across Australia, Canada, France, Germany, Switzerland, Egypt. India, Italy, Netherlands, Peru, Philippines, Singapore, Thailand, the UK, and the USA.

For more information, visit www.eclerx.com

You can also find us on:

https://www.linkedin.com/company/eclerx/

https://www.indeed.com/cmp/Eclerx/about

https://www.glassdoor.com/eClerx

eClerx is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law. We are also committed to protecting and safeguarding your personal data. Please find our policy here