Freelance - Senior Digital Specialist (E-Mail Marketing)

NMQ Digital; Kuala Lumpur; On-site; MYR 137,000 - 410,000; Full time

Job summary

NMQ Digital is seeking a Freelance Senior Digital Specialist (E‑Mail Marketing) to join our team. This role is contract-based with hours varying monthly, aligned to CET working hours, roughly 75–150 hours per month.

You will coordinate agile projects, craft email newsletters, and analyze campaigns across multiple platforms, working with multinational teams and clients. Flexibility and strong English communication are essential.

Qualifications

• Vocational / BA / BS or equivalent combination of education and experience.
• Excellent written and oral communication skills in English (additional languages is a plus).
• Have at least 4 years of experience in digital services.
• Experienced in HTML/CSS & JS and in digital campaign and in project execution.
• Deep interest in internet and willingness to specialize in digital services.

Responsibilities

• Coordinate mid-sized projects requiring agile approach.
• Create e-mail newsletters and deliver reports.
• Gather input from customers and input into email marketing systems.
• Monitor campaigns with regular sanity/quality checks.
• Coordinate milestones, due dates and estimations within provided KPIs.

Skills

Digital marketing

HTML/CSS/JS

Project execution

English communication

Analytical thinking

Marketing automation

Education

BA/BS or equivalent

Digital Marketing Certification

Tools

Salesforce Marketing Cloud

Job description

At NMQ Digital, we orchestrate digital excellence for global brands. We are a Dutch-rooted, fast-growing digital partner to the world’s leading multinationals, helping marketing leaders move from fragmented execution to unified orchestration, where strategy, technology, content, and data work in concert toward measurable outcomes.

Our practice spans Traffic Generation, Content Management, E-Mail Marketing, Project Management, Full-Stack Development, Digital Strategy & AI Transformation, Data & Analytics, and UX/UI Content Design, delivered as one cohesive capability, instead of a patchwork of services.

With offices in Amsterdam, Istanbul, Lisbon, Kuala Lumpur, Bogotá, and Portland, our multicultural team turns global complexity into competitive advantage. Different perspectives, languages, and lived experiences are how we hear what others miss and orchestrate what others can’t.

We’re seeking a freelance Senior Digital Specialist (E-Mail Marketing) to join our team!

Please note that this is a freelancer contract role. Work hours may vary from month to month depending on demand, with an expected availability of approximately 75‑150 hours per month, depending on business needs. The hours will fall under CET working hours. Please make sure that you have the availability.

RESPONSIBILITIES

• Coordination of the mid‑sized projects requiring agile approach
• Solving functional problems with an extensive understanding of the relationships in the related digital infrastructure
• Creating e‑mail newsletters, delivering reports (with the usage of different software)
• Gathering the input from the customers, helping them where necessary and placing the input in the email marketing systems
• Monitoring the campaigns with regular sanity/quality checks
• Communicating with clients on; planning, creating, editing, and publishing the source by coordinating the milestones, due dates and estimations within the provided KPIs
• Managing one’s own time and reporting properly
• Dealing with increasingly complex operational topics requiring extended hands‑on experience
• Use complex data, tools, and technology to perform non‑routine tasks
• Analyze problems with appropriate logic and fact‑finding and begin to identify underlying issues and recognizes trends and cause and effect relationships
• Can be the first point of contact/coordinator for small‑mid‑large‑scale projects with multi‑national and multi‑disciplinary teams by defining the requirements, scope, and objectives
• Coaching and mentoring team members
• Guiding juniors for the execution if required
• Ability to standardize complex Marketing Automation tasks and delegate work accordingly.
• Define constant quality improvement plans, foresee and raise issues that might lead to
• Providing insights and improvement points by analyzing statistics and reports of the campaigns
• Building new automations/flows, improving, and reshaping existing ones and troubleshooting
• Helping/guiding clients with marketing campaign logic and structure
• Understanding other marketing related tools and platforms and use those data to provide solutions to Client
• Ability to coordinate marketing campaigns/projects within the team and with other teams (Business Analytics team, Development team etc.
• Assign tasks to internal teams and assist with schedule management
• Create customer journeys to solve specific problem statement
• Develop and report business KPIs and objectives
• Act as a first contact of escalation point and supports creation and implementation of RCA
• Use tools to monitor working hours, plans
• Gathering the input from the customers, helping them where necessary and placing the input in the respective platforms for the operations
• Where necessary, can be responsible for customized solutions of clients
• Analyze and breakdown market problems into prioritized, deliverable stories, create user stories and manage the intake process, working on sprints of different team

QUALIFICATIONS

• Vocational / BA / BS or equivalent combination of education and experience
• Excellent written and oral communication skills in English (additional languages is a plus)
• Have at least 4 years of experience in digital services
• Experienced in HTML/CSS & JS and in digital campaign and in project execution
• Keen interest in internet & willingness to specialize in digital services
• Result oriented, analytical and decision‑making skills
• Deep understanding of Digital Marketing
• Skilled in at least two Digital platforms
• Digital Marketing Certification preferred
• Experience with Salesforce Marketing Cloud (SFMC) is a big plus!

NMQ Digital is proud to be an equal‑opportunity workplace. We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.

Don’t be discouraged if you feel that you don’t fully meet every single one of the requirements for a particular role, there is always room for growth in NMQ!

Should your application be successful, a member of our Talent Acquisition team will make contact with you shortly. If, however, you are not contacted regarding the position you applied for within 30 days, please consider that your application has not been successful for that role.