Fintech Growth Marketing Executive

Sunway Fintech Services; Subang Jaya; Vor Ort; MYR 42.000 - 72.000; Vollzeit

Zusammenfassung

Sunway Fintech Services in Malaysia is seeking a Digital Marketing Executive to lead customer acquisition and growth initiatives through targeted marketing campaigns and promotions. You will drive website traffic, engagement and brand awareness while collaborating with internal teams and external partners.

The role emphasizes planning and executing cost-effective campaigns, creating compelling digital content, and deepening user engagement across Sunway Money platforms.

Qualifikationen

• Bachelor's degree in Marketing or equivalent from a recognised university.
• Fresh graduates encouraged; 1–3 years of relevant experience in fintech, financial services, e-commerce or advertising industry.
• Familiar with social media content generation, campaigns, analytics, tracking and brand engagement.
• Familiarity with Facebook Business Manager, Ads Manager, SEO & Google Analytics will be an added advantage.
• Knowledge in social media reporting, Google Analytics and Adobe Illustrator/Photoshop will be an added advantage.
• Results-oriented and data-driven, able to make data-informed decisions for a marketing plan.

Aufgaben

• Develop, plan and implement customer acquisition strategies and marketing initiatives to drive leads and website traffic, improve engagement, and increase brand awareness.
• Drives continuous enhancement of the brand and brand awareness in the market by promoting the value of the products and services we offer.
• Plan, negotiate and execute promotions and marketing campaigns within cost budget effectively.
• Design, manage and optimize communication strategies focused on attracting, retaining and engaging customers.
• Conduct market research, analysis and interpretation of market data to have customer insights and trends as well as identify opportunity for growth and innovative campaigns.
• Create, conceptualize and manage digital content for Sunway Money via social medias (Facebook, Instagram, YouTube, websites, etc.).
• Work internally with the team and/or alongside agencies to execute and monitor marketing initiatives while also managing campaign budget to optimize the ROI.
• Provide accurate and timely information reports and analysis of all digital marketing activities.
• Leverage on business development and operations team to create value to customers by looking into improving the user experience and journey of Sunway Money mobile app and website.
• Develop and review the concept of creative artworks/visuals for marketing purposes.

Kenntnisse

Digital marketing

Campaign management

Social media

Data analysis

SEO

Google Analytics

Ausbildung

Bachelor's Degree in Marketing or related field

Tools

Facebook Business Manager

Ads Manager

SEO tools

Google Analytics

Adobe Illustrator/Photoshop

Jobbeschreibung

Sunway Fintech Services in Malaysia is seeking a Digital Marketing Executive to lead customer acquisition and growth initiatives through targeted marketing campaigns and promotions. You will drive website traffic, engagement and brand awareness while collaborating with internal teams and external partners.

The role emphasizes planning and executing cost-effective campaigns, creating compelling digital content, and deepening user engagement across Sunway Money platforms.