Fintech & Blockchain Digital Marketing Specialist

Athena Technology Limited; Kuala Lumpur; On-site; MYR 67,000 - 100,000; Full time

Job summary

Athena Technology Limited in Kuala Lumpur, Malaysia, is seeking a Digital Marketing Specialist to strengthen our online presence, drive campaigns across channels, and boost brand awareness in fintech and blockchain sectors.

You will manage SEO, PPC, social media, email, and content, analyze data with Google Analytics, and collaborate with design and development teams to optimize digital assets and performance.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven digital marketing experience, preferably in fintech or blockchain.
• Strong knowledge of SEO, Google Analytics, Google Ads, and social media advertising.
• Excellent content creation and copywriting skills.
• Ability to analyze data and optimize marketing strategies for better performance.
• Experience with marketing automation tools is a plus.

Responsibilities

• Develop and execute digital marketing strategies across channels (SEO, PPC, social, email, content).
• Manage and optimize paid campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.).
• Create engaging content to boost brand awareness and engagement.
• Monitor website analytics and optimize SEO and conversions.
• Manage social media accounts, track performance, and drive engagement.
• Collaborate with design and development teams to enhance digital assets.
• Stay up to date with fintech, blockchain, and digital marketing trends.

Skills

SEO

Google Analytics

Google Ads

Social media advertising

Content creation

Data analysis

Copywriting

Education

Bachelor's degree in Marketing/Communications

Tools

Marketing automation tools

Job description

Athena Technology Limited in Kuala Lumpur, Malaysia, is seeking a Digital Marketing Specialist to strengthen our online presence, drive campaigns across channels, and boost brand awareness in fintech and blockchain sectors.

You will manage SEO, PPC, social media, email, and content, analyze data with Google Analytics, and collaborate with design and development teams to optimize digital assets and performance.