Associate / Sr Associate, Marketing

JAC Recruitment; Kuala Lumpur; Presencial; MYR 70.000 - 110.000; Tempo integral

Resumo da vaga

JAC Recruitment in Malaysia seeks a Marketing Manager to drive multi-channel campaigns for a fintech and digital lending platform. You will lead digital and offline growth initiatives while ensuring brand consistency and data-driven decision making.

The role requires 3–5 years of hands-on campaign experience with fintech exposure and strong skills in SEO/SEM, social media, CRM, and analytics. This is a full-time opportunity with growth potential.

Qualificações

• 3-5 years of marketing experience with hands-on campaign execution.
• Experience within fintech, financial services, lending, banking, insurtech, or technology sectors is advantageous.
• Proven exposure to both digital and offline marketing campaigns.

Responsabilidades

• Execute Marketing Campaign Execution: Launch and manage campaigns aligned with approved plans and go-to-market strategies.
• Digital Marketing & Brand Management: Run campaigns across social media, email, website, SEO, and SEM; ensure brand consistency.
• Media Relations & Corporate Communications: Support PR activities and media engagement; coordinate communications.
• Events & Customer Engagement: Organise webinars, seminars, and customer events; manage logistics and promotions.
• Content Development: Create content for social media, emails, events, and promotional materials.

Conhecimentos

Digital Marketing

Social Media Marketing

SEO / SEM

Email Marketing

CRM Systems

Marketing Analytics

Microsoft Excel

Marketing Automation Tools

AI Marketing Tools

Formação

Bachelor's Degree in Marketing, Business, Communications, or related fields

Ferramentas

CRM Systems

Marketing Automation Tools

AI Marketing Tools

Marketing Analytics Software

Descrição da vaga

About The Company

A fast-growing fintech and digital lending platform focused on providing financing solutions to micro and SME businesses through technology driven credit assessment and lending services. The organisation operates in a dynamic startup environment with strong emphasis on innovation, digital transformation, financial inclusion, and customer acquisition. It leverages digital platforms, automation, and data-driven marketing to expand its market presence and drive business growth.

About The Company

A fast-growing fintech and digital lending platform focused on providing financing solutions to micro and SME businesses through technology driven credit assessment and lending services. The organisation operates in a dynamic startup environment with strong emphasis on innovation, digital transformation, financial inclusion, and customer acquisition. It leverages digital platforms, automation, and data-driven marketing to expand its market presence and drive business growth.

Responsibilities

Marketing Campaign Execution

• Execute approved marketing plans, campaigns, and go-to-market initiatives.
• Support business growth through sales and marketing activities.
• Monitor campaign performance and prepare KPI reports.
• Conduct competitor activity monitoring and market research.
• Coordinate internal marketing timelines, deliverables, and stakeholders.

Digital Marketing & Brand Management

• Execute digital marketing campaigns across social media, email, website, SEO, and SEM channels.
• Create and manage promotional and marketing materials.
• Ensure brand consistency across all customer touchpoints.
• Utilise AI and marketing automation tools to personalise campaigns.
• Coordinate with agencies, media partners, and vendors for campaign execution.

Media Relations & Corporate Communications

• Support media engagement and public relations activities.
• Assist in press release coordination and promotional communications.
• Maintain media databases and communication schedules.
• Support corporate branding and communication initiatives.

Events & Customer Engagement

• Organise and execute webinars, seminars, workshops, and customer events.
• Manage event logistics, registrations, vendor coordination, and promotions.
• Support sponsorship and partnership marketing initiatives.
• Conduct post-event follow-up and lead nurturing activities.

Content Development

• Develop content for social media, email marketing, events, and promotional campaigns.
• Prepare presentations, marketing collaterals, and customer-facing materials.
• Produce post-event summaries, recordings, and engagement content.

Requirements

Education

• Bachelor's Degree in Marketing, Business, Communications, or related fields.

Experience

• 3-5 years of marketing experience with hands‑on campaign execution.
• Experience within fintech, financial services, lending, banking, insurtech, or technology sectors is advantageous.
• Proven exposure to both digital and offline marketing campaigns.

Technical Skills

• Digital Marketing
• Social Media Marketing
• SEO / SEM
• Email Marketing
• CRM Systems
• Marketing Analytics & Reporting
• Microsoft Excel
• Marketing Automation Tools
• AI Marketing Tools

Soft Skills

• Strong project coordination and multitasking abilities.
• Effective stakeholder and vendor management skills.
• Strong communication skills in English and Bahasa Malaysia.
• Detail-oriented with strong execution capabilities.
• Comfortable working in a fast-paced, target-driven environment

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