Field Marketing Specialist — Retail Growth & Visibility

DKSH Management Ltd.; Petaling Jaya; On-site; MYR 28,000 - 42,000; Full time

Job summary

DKSH is seeking a Field Marketer to ensure product availability, visibility, and promotional impact across assigned retail outlets in Malaysia. You will support sales reps, execute merchandising plans, and maintain CRM data to drive brand presence and customer engagement.

The role requires basic knowledge of the industry, at least 1 year in a similar role, and willingness to travel within assigned territories.

Qualifications

• SPM or equivalent qualification required.
• At least 1 year of working experience in a similar role, merchandising experience is an advantage.
• Basic knowledge of the industry, market, competitors, and customers.
• Foundational knowledge of assigned territories, products, and services, with strong merchandising skills.
• Fluency in the local language; English proficiency is an advantage.
• Willingness and ability to travel as required.

Responsibilities

• Ensure product availability, visibility, and optimized promotional impact across retail outlets.
• Support sales reps with day-to-day merchandising activities and pre-set objectives.
• Execute merchandising activities including product introductions, marketing plan execution, orders, displays, and in-store merchandising.
• Monitor and report on competitor activities and products via inputs to competition reports.
• Maintain accurate customer data in the CRM database.
• Drive continuous improvement of merchandising processes and customer satisfaction.
• Support internal stakeholders in building relationships with key customers.
• Handle administrative and coordination tasks as required.

Skills

Merchandising

Customer engagement

Communication

Education

SPM or equivalent

Tools

CRM system

Job description

DKSH is seeking a Field Marketer to ensure product availability, visibility, and promotional impact across assigned retail outlets in Malaysia. You will support sales reps, execute merchandising plans, and maintain CRM data to drive brand presence and customer engagement.

The role requires basic knowledge of the industry, at least 1 year in a similar role, and willingness to travel within assigned territories.