Executive / Sr. Executive – Corporate Marketing

Holiday Tours & Travel Sdn Bhd; Kuala Lumpur; Hybrid; MYR 42,000 - 54,000; Full time

Benefits offered by this job

High reputable travel agency

Flexi staff benefits

Cross functional & high growth culture

Job summary

Holiday Tours & Travel Sdn. Bhd. seeks an Executive/Senior Executive to strategize and execute corporate marketing campaigns for our Corporate Travel and MICE portfolios.

You will craft campaigns, coordinate with internal teams and external vendors, and ensure messages align with brand guidelines. The role involves supporting media materials, content and event marketing efforts, while tracking performance against KPIs to improve engagement and ROI.

Qualifications

• Diploma or bachelor's degree in marketing, Business Administration, Communications or a related field
• Executive: 1–2 years of relevant experience; Senior Executive: 3–5 years in B2B, corporate travel, MICE or related industry
• Good communication, writing and interpersonal skills
• Basic understanding of marketing concepts, digital marketing and campaign execution
• Willing to support company events and travel when required
• Familiarity with LinkedIn, EDM, website, SEO/SEM and/or CRM tools is an advantage

Responsibilities

• Plan and execute marketing campaigns to build corporate brand awareness and lead generation
• Coordinate marketing activities across Corporate Travel and MICE portfolios
• Develop marketing messages and campaign materials for different audiences and channels
• Ensure communications align with brand guidelines across digital, PR, content, events and internal communications
• Prepare campaign reports, dashboards and post-campaign reviews with key results and learnings

Skills

Marketing concepts

Digital marketing

Campaign execution

Communication skills

Writing skills

Interpersonal skills

Analytical skills

Time management

Team collaboration

Education

Bachelor's or Diploma in Marketing/Business Administration/Communications

Tools

LinkedIn

EDM

CRM tools

SEO/SEM

Job description

EXECUTIVE / SR. EXECUTIVE - CORPORATE MARKETING

Job Purpose

We are seeking a highly motivated Executive / Senior Executive - Corporate Marketing to support the planning and execution of marketing initiatives for our Corporate Travel business including meetings, incentives, conferences and exhibitions travel (MICE). This position reports to the Senior Marketing Manager.

Job Responsibilities

Marketing Execution & Campaign Support:

• Support the planning and execution of marketing campaigns and initiatives to build corporate brand awareness, lead generation and enhance client engagement.
• Coordinate and execute marketing activities across Corporate Travel and MICE portfolios.
• Support the development and implementation of marketing messages, content and campaign materials for different target audiences and channels.
• Ensure marketing communications are consistent with brand guidelines across digital, PR, content, events and internal communications.
• Liaise with suppliers to coordinate corporate merchandise and festive gifting, ensuring timely delivery according to the agreed schedule and costing.
• Assist in monitoring campaign performance and preparing basic reports against agreed KPIs and objectives.
• Identify areas for improvement in marketing activities and provide suggestions to improve efficiency, engagement and business support.
• Coordinate Corporate content development, including briefing, follow-up and communication materials, ensuring deliverables are completed within agreed timelines

Budget & Performance Support:

• Assist in tracking corporate marketing budgets, including campaign spending, quotations, invoices and related documentation.
• Support the team in monitoring marketing investment and campaign results to ensure activities are delivered within approved budgets.
• Collect and consolidate performance data from digital platforms, CRM, PR, events and trade activities for reporting and review.
• Assist in preparing campaign reports, dashboards and post-campaign reviews, including key results, learnings and recommendations

Relationship & Team Collaboration:

• Work closely with Corporate Travel and MICE, Business Insights, Event, Finance and IT teams to coordinate marketing activities and deliverables.
• Support Corporate Sales teams with marketing materials, campaign assets, lead generation activities and client engagement initiatives.
• Work collaboratively with team members and contribute to a positive team environment through clear communication, active listening, respect and shared accountability.
• Coordinate with external agencies and vendors on campaign, digital, PR, event and supplier deliverables, ensuring timelines and requirements are followed.
• Support sales and partner enablement initiatives by preparing and coordinating toolkits, content and campaign assets.
• Assist in preparing marketing materials and information for internal communications, management presentations and company-wide platforms, ensuring content is accurate and aligned with brand guidelines.

Job Requirements

• Diploma or bachelor's degree in marketing, Business Administration, Communications or a related field
• Required experience level:- Executive: 1–2 years of relevant experience; fresh graduates with strong internships may be considered.- Senior Executive: 3–5 years of relevant experience, preferably in B2B, corporate travel, MICE or a related industry.
• Basic understanding of marketing concepts, digital marketing and campaign execution.
• Able to assist in executing marketing campaigns, content and promotional activities.
• Good communication, writing and interpersonal skills.
• Basic analytical skills with an interest in using data and insights to support marketing activities.
• Good organizational and time-management skills.
• Ability to manage multiple tasks and meet deadlines.
• Proactive, responsible and willing to learn, with good attention to detail.
• A team player who is comfortable working with different internal teams and external partners.
• Willing to support company events, marketing activities and travel when required.
• Familiarity with LinkedIn, EDM, website, SEO/SEM and/or CRM tools is an advantage.
• B2B Corporate Marketing or travel industry experience is an added advantage.

Person Specifications (Essentials)

Teamwork, Respect & Collaboration:

• Works well with team members and cross-functional departments to support shared marketing objectives. Demonstrates respect for different perspectives, roles and working styles. Actively listens, contributes constructively to discussions and is willing to support others when needed.

Self-Leadership & Professional Conduct:

• Demonstrates a positive, respectful and professional attitude in daily work. Takes responsibility for assigned tasks, follows through on commitments, and remains calm and solutions-oriented when facing challenges. Is open to feedback and actively seeks opportunities to learn and improve.

Communication & Relationship Building:

• Communicates clearly, respectfully and professionally through verbal and written channels. Practices active listening and seeks to understand before responding. Builds positive working relationships with colleagues, stakeholders and external partners, and is comfortable askingquestions or seeking clarification when needed.

Competencies:

• Strong sense of ownership and accountability, with the ability to execute and operate independently while maintaining high standards of delivery.
• Ability to read the room, adapt communication style and manage conversations effectively across levels.
• Ability to connect cross-functional teams and foster collaboration to meet deadline.
• Good communication and interpersonal skills, with the ability to work well with working team and external partners.
• A self-directed professional with a sense of urgency, focus, and discipline, able to prioritise and execute in a fast-paced environment.
• Mandarin-speaking capability will be an added advantage.

Benefits

• High reputable travel agency
• Flexi staff benefits
• Cross functional & high growth culture

About Us

Founded in 1975, Holiday Tours & Travel Sdn. Bhd. (HTT) is an award-winning travel management company with over 50 years of industry experience. The company is recognized for its reliability, expertise, and service excellence across corporate, leisure, and luxury travel segments.Its well-established corporate travel and MICE services support more than 500 global and national accounts, anchored by an exclusive partnership with BCD, one of the world’s leading corporate travel management companies.Beyond corporate travel, HTT serves a diverse leisure portfolio catering to both mass-affine and luxury travelers. In the premium segment, bespoke, high-touch experiences are curated through its luxury brand, T’ROKA by Holiday Tours, for discerning travelers seeking personalized, immersive journeys.The company is consistently recognized by leading airline and hospitality partners, including Malaysia Airlines, Singapore Airlines, Qatar Airways, Marriott, Hyatt, IHG, The Travel Corporation, Club Med, and Royal Caribbean, among others. HTT is also proud to be Malaysia’s first Virtuoso partner — a distinction that reflects its standing within the world’s leading luxury travel network and its commitment to delivering exceptional, curated travel experiences. In addition, HTT has received consumer-voted recognition such as the Putra Aria Brand Awards in 2024 and 2025.With a strong focus on digital transformation, customer-centricity, and long-term value creation, HTT continues to evolve, driven by a clear ambition: to establish its place as Malaysia’s most trusted name in travel.We are seeking talented individuals who demonstrate a growth mindset, a passion for delighting customers, and alignment with our core values:WOW – We deliver WOW in all we do.CHANGE – We embrace CHANGE enthusiastically.RELIABLE – We are RELIABLE and trustworthy.GROW – We pursue GROWTH and learning.HUMBLE - We are HUMBLEIf this opportunity excites you and you would like to discover more, we would love to meet with you. More importantly, we're seeking talented individuals who possess a growth mindset, appetite for influencing a team towards positive change and the will to see it through.Holiday Tours & Travel is an equal opportunity employer and welcomes all qualified candidates to apply. We celebrate diversity and are committed to creating an inclusive environment for all employees.