Executive, Marketing Communication

Sime Darby Property CapitaLand (Melawati Mall) Sdn. Bhd; Ampang Jaya; On-site; MYR 54,000 - 78,000; Full time

Job summary

Sime Darby Property CapitaLand (Melawati Mall) Sdn. Bhd is seeking a Marketing Executive to plan and execute campaigns, promotions, events, and PR to attract shoppers and boost brand awareness.

You will manage digital channels, engage tenants and partners, coordinate displays and sponsorships, and support loyalty programs while ensuring SOP compliance.

Qualifications

• Diploma or degree in Marketing or related discipline.
• Minimum 3 years of relevant experience in retail malls, property, events, or advertising.
• Good command of English and Bahasa Malaysia; additional languages are a plus.

Responsibilities

• Support planning and execution of marketing campaigns, promotions, events, and PR to drive shopper traffic.
• Market and secure leasing of promotional spaces, kiosks, and advertising areas in the mall.
• Build and maintain relationships with tenants, media partners, agencies, and vendors.
• Coordinate promotional displays, exhibitions, and events per SOP.
• Manage mall digital platforms and monitor customer engagement and feedback.
• Identify partnerships, sponsorships, and collaboration opportunities.
• Assist in preparing marketing materials, press releases, and reports.
• Monitor market trends and digital innovations to improve marketing effectiveness.
• Support loyalty programmes and mall-wide campaigns.
• Ensure documentation and SOP compliance.

Skills

Interpersonal

Networking

Communication

Negotiation

Digital marketing

Social media

Education

Diploma or Degree in Marketing, Mass Communication, Business Studies, Public Relations

Tools

Microsoft Office

Job description

Support the planning and execution of marketing campaigns, promotional activities, events, and public relations initiatives to drive shopper traffic and enhance brand awareness.

Market and secure leasing of promotional spaces, exhibition areas, kiosks, push carts, and advertising spaces within the mall.

Build and maintain good relationships with tenants, exhibitors, media partners, agencies, vendors, and other stakeholders.

Coordinate and ensure promotional displays, exhibitions, and events are executed according to company standards and SOPs.

Manage and update the mall's digital platforms, including website and social media channels, while monitoring customer engagement and feedback.

Identify and secure strategic partnerships, sponsorships, and collaboration opportunities for marketing activities.

Assist in the preparation of marketing materials, press releases, promotional collaterals, agreements, reports, and related documentation.

Monitor market trends, digital innovations, and industry developments, and recommend new ideas to enhance marketing effectiveness.

Support loyalty programmes, customer engagement initiatives, and mall-wide campaigns.

Ensure that the process is done in compliance with FAL and SOP.

Ensure completion of the relevant documentation and tracking.

Perform any other duties assigned by the superior from time to time.

Job Requirements:

Diploma or Degree in Marketing, Mass Communication, Business Studies, Public Relations, or a related discipline.

Minimum 3 years of relevant working experience, preferably in retail malls, property, events, advertising, or related industries.

Good command of written and spoken English and Bahasa Malaysia. Ability to communicate in additional languages will be an added advantage.

Strong interpersonal, networking, communication, and negotiation skills.

Resourceful, proactive, and detail-oriented with the ability to manage multiple tasks in a fast-paced environment.

Strong planning, coordination, and event management skills.

Familiar with digital marketing, social media platforms, and customer engagement strategies.

Proficient in Microsoft Office applications.

Able to work independently as well as collaboratively in a team environment

Unlock job insights

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Your application will include the following questions:

• Which of the following statements best describes your right to work in Malaysia?
• What's your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years' experience do you have as a marketing executive?
• Which of the following Microsoft Office products are you experienced with?
• Which of the following languages are you fluent in?
• How many years' experience do you have in event management?
• How much notice are you required to give your current employer?

Commercial & Industrial Property Management 11-50 employees

Melawati Mall is conceived and developed to stand out from other suburban malls and to define new standards for neighbourhood shopping centers in the country with its optimised space planning and contemporary design suited for a bustling catchment of 740,000 residents. The 613,000 square feet net lettable area lifestyle mall with more than 200 retail shops spread over eight levels of retail floors and 1,900 parking bays is expected to become the preferred destination for shoppers.

Melawati Mall aims to be a lifestyle destination by offering an ideal mix of international and local fashion, entertainment, home and lifestyle concepts, as well as dining options. The mall’s portfolio of key anchor tenants and brands has been thoughtfully curated to give shoppers the ultimate in shopping, entertainment and dining experience.

Due to its unique location and design, Melawati Mall will be a new landmark on the MRR2. The design encapsulates vertical voids at strategic locations in the façade to allow natural daylight into the mall, providing shoppers with a connection to the surroundings. Column-free design in the main voids and shopping corridors provide excellent sight lines and exposure for the retail stores. The intelligent selection of lighting options in atmospheric hues at various levels including the facade and use of dynamically sourced materials work towards providing the exclusive and “wow” experience, making Melawati Mall a preferred destination for the denizens of Kuala Lumpur.

Melawati Mall is jointly developed by Sime Darby Property Berhad and CapitaLand Mall.

Melawati Mall is conceived and developed to stand out from other suburban malls and to define new standards for neighbourhood shopping centers in the country with its optimised space planning and contemporary design suited for a bustling catchment of 740,000 residents. The 613,000 square feet net lettable area lifestyle mall with more than 200 retail shops spread over eight levels of retail floors and 1,900 parking bays is expected to become the preferred destination for shoppers.

Melawati Mall aims to be a lifestyle destination by offering an ideal mix of international and local fashion, entertainment, home and lifestyle concepts, as well as dining options. The mall’s portfolio of key anchor tenants and brands has been thoughtfully curated to give shoppers the ultimate in shopping, entertainment and dining experience.

Due to its unique location and design, Melawati Mall will be a new landmark on the MRR2. The design encapsulates vertical voids at strategic locations in the façade to allow natural daylight into the mall, providing shoppers with a connection to the surroundings. Column-free design in the main voids and shopping corridors provide excellent sight lines and exposure for the retail stores. The intelligent selection of lighting options in atmospheric hues at various levels including the facade and use of dynamically sourced materials work towards providing the exclusive and “wow” experience, making Melawati Mall a preferred destination for the denizens of Kuala Lumpur.

Melawati Mall is jointly developed by Sime Darby Property Berhad and CapitaLand Mall.

What can I earn as a Marketing Executive