Executive - Marketing

GAMUDA BERHAD; Iskandar Puteri; On-site; MYR 52,000 - 70,000; Full time

Job summary

Gamuda Berhad seeks an Executive - Marketing for Horizon Mall, Iskandar Puteri, Johor Bahru. This role supports development and execution of marketing strategies to build brand awareness, generate leads, and contribute to sales objectives.

You will assist with campaigns, content creation, digital platform management, and performance analysis. You will collaborate with the Marketing Manager and sales teams to ensure cohesive messaging, timely asset delivery, and measurable results that drive

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• Proven experience in a marketing role.
• Strong understanding of marketing principles and digital marketing channels.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).

Responsibilities

• Assist in planning, execution, and monitoring of integrated marketing campaigns across channels (digital, print, social, email, events).
• Coordinate with internal teams and external vendors for timely delivery of marketing assets and services; assist email marketing campaigns with segmentation and performance tracking.
• Develop, write, and edit engaging content for website updates, blogs, social captions, newsletters, presentations, and sales collateral, aligned with brand guidelines.
• Manage and organize marketing assets in a centralized library; support social media presence with scheduling, engagement, and trend monitoring.
• Contribute to website content updates and basic SEO; monitor KPIs like traffic, leads, conversions, and ROI.

Skills

Copywriting

Content creation

Digital marketing

Analytics

Time management

Collaboration

Education

Bachelor's degree

Tools

Microsoft Office

Job description

Company

Gamuda Land Sdn Bhd (Horizon Mall, Iskandar Puteri, Johor)

Job Description

Job Summary

The Executive - Marketing for Horizon Mall, Iskandar Puteri, Johor Bahru, is responsible for supporting the development and execution of marketing strategies and campaigns that drive brand awareness, generate leads, and contribute to sales objectives. This role involves assisting with various marketing initiatives, creating engaging content, managing digital platforms, and analyzing campaign performance. The Executive will work closely with the Marketing Manager and sales teams to ensure cohesive strategies, effective communication, and measurable results that support the company's growth and market presence.

Office Location

Horizon Mall, Horizon Hills, Iskandar Puteri, Johor Bahru, Johor.

Key Responsibilities

• Assist in the planning, execution, and monitoring of integrated marketing campaigns across various channels (e.g., digital, print, social media, email, events).

• Coordinate with internal teams and external vendors (e.g., designers, agencies, media buyers) for the timely delivery of marketing assets and services. Assist with email marketing campaigns, including list segmentation, campaign setup, and performance tracking.

• Develop, write, and edit engaging marketing content, including website updates, blog posts, social media captions, email newsletters, presentations, and sales collateral. Ensure all content aligns with brand guidelines, messaging, and marketing objectives.

• Manage and organize marketing assets in a centralized library. Support the management of the company's social media presence, including content scheduling, community engagement, and monitoring trends.

• Contribute to website content updates and basic SEO efforts. Monitor and analyze key marketing performance indicators (KPIs) such as website traffic, lead generation, conversion rates, and campaign ROI.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.

• Proven experience in a marketing role.

• Strong understanding of marketing principles and digital marketing channels.

• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).

Skills & Abilities

• Exceptional written and verbal communication skills, with the ability to craft compelling copy and articulate ideas clearly and professionally.

• A keen eye for design, aesthetics, and the ability to contribute to creative concepts and visual content.

• Strong ability to analyze marketing data, identify trends, and draw actionable insights to optimize campaigns.

• Highly organized with meticulous attention to detail, capable of managing multiple tasks, projects, and deadlines effectively.

• Proven ability to work effectively within a cross-functional team environment and build strong relationships with sales, product, and other departments.

Expected Minimum Years of Experience

3 Years and above in relevant working experience

About the Company

Founded in 1976, Gamuda Berhad has grown into a regional engineering, property, and infrastructure leader. We're known for our innovative solutions and commitment to excellence, with a presence across Malaysia, Taiwan, Singapore, Australia, the United Kingdom, India, Vietnam, Bahrain, and Qatar. Our digital transformation journey began five decades ago, exemplified by our early adoption during the Stormwater Management and Road Tunnel (SMART) project. Renowned for pioneering iconic solutions like the Autonomous Tunnel Boring Machine (A-TBM), we continue to shape the infrastructure landscape with our vision: "Leading the region in breakthrough solutions."