Ecommerce Specialist

Omnicom Media Asia Pacific; Petaling Jaya; On-site; MYR 48,000 - 72,000; Full time

Job summary

Omnicom Media Asia Pacific in Petaling Jaya is seeking a Performance Specialist - Ecommerce to manage and optimize ecommerce campaigns across platforms such as Facebook, Google, Shopee, and Lazada. You will build, monitor, and report on performance while collaborating with internal teams to meet ROAS and CPA targets.

The role requires 1–2 years of hands-on ecommerce campaign experience, strong analytical skills, and proficiency with ad tools and analytics platforms.

Qualifications

• 1–2 years of direct ecommerce campaign experience.
• Understanding of ROAS, CPA, CPC, ROI metrics.
• Familiarity with ad management tools and analytics platforms.

Responsibilities

• Build, monitor, and optimise ecommerce campaigns across Facebook, Google, Shopee, Lazada.
• Ensure campaigns follow best practices and meet briefs, optimise budget and spend.
• Maintain reporting, analyse performance, and develop action plans.
• Optimize performance to meet business goals (ROAS, GMV, CPA).
• Manage budgeting, pacing, forecasting, and collaboration with partners.
• Create weekly/monthly performance reports and track KPIs.
• Campaign auditing, data QA, and daily tracking.

Skills

Campaign management

Analytics understanding

Multitasking

Team player

Attention to detail

Tools

AdWords Editor

Facebook Power Editor

Google Analytics

Shopee

Lazada

Excel

Job description

Are you someone who likes to have fun at work? Are you passionate about driving results and making an impact? Do you enjoy working in a fast-paced, dynamic environment where no two days are the same? If so, we want to speak with you!

We are seeking professionals to join our rapidly growing digital performance team. This is an exciting opportunity with extensive learning curve. As a Performance Specialist - Ecommerce, you will be responsible for Ecommerce campaign management which involves creating, managing, analyzing, and optimizing. This position will also work with agencies to ensure strategic optimization initiatives are met.

Responsibilities

• Build monitor and optimise Ecommerce campaigns across Facebook, Google, Shopee, Lazada and other Ecommerce platforms
• Ensure campaigns are set-up according to best practices and brief, drive maximum efficiency and optimum performance in campaign set-up, optimizations, budget/spend management, etc.
• Maintain reporting, analyze performance, and develop action plans
• Optimize performance based on business goals (ROAS, GMV, CPA, etc)
• Manage budget optimization, pacing, and forecasting
• Identify and test emerging opportunities
• Collaborate with internal and external partners to develop processes to streamline operations
• Supports competitive monitoring and analysis
• Communicate with team members on campaign developments, timelines, and results
• Monitor and report on KPIs including but not limited to Reach, Engagement, conversions, CPA, cost, and cost per click
• Create and review weekly/monthly performance reports
• Additionally, this position may be required to perform other responsibilities as assigned
• Campaign auditing, data QA, and daily tracking

Requirements

• 1-2 years of direct experience managing Ecommerce campaigns with a proven track record of meeting/exceeding performance goals
• In-depth understanding of key industry metrics and the ability to recognize how they might impact the business (ROAS, CPA, CPC, ROI, etc.)
• Tech savvy and comfortable using search, social and display ad management tools (AdWords Editor & Facebook Power Editor etc.)
• Creative experience is a plus (writing ad copy etc.)
• Familiarity with reporting platforms, i.e. Google Analytics, Facebook, Shopee, Lazada etc.
• Ability to manage multiple tasks and deliver results in a fast-paced environment
• Meticulous and attention to detail
• Good to have Advanced knowledge of Excel
• Last but not the least a good team player