Ecommerce Manager

Gushcloud; Selangor; On-site; MYR 180,000 - 260,000; Full time

Job summary

Jora Malaysia is seeking an Ecommerce leader to own TikTok Shop operations and growth strategy, balancing hands-on execution with strategic direction for large-scale teams. Location-based in Malaysia, open to market candidates.

The role requires deep experience in livestream, affiliate, and catalog operations, plus the ability to drive GMV growth and report to leadership with actionable roadmaps.

Qualifications

• 5-7 years of experience managing TikTok Shop (or similar social commerce platforms) at a large company, agency, or MCN, with exposure to both execution and strategic planning.
• Proven track record of driving GMV growth through livestream and/or affiliate commerce and shaping the strategy behind that growth.

Responsibilities

• Define the TikTok Shop growth strategy - setting priorities across livestream, affiliate, and catalog to hit GMV and market share targets - and personally drive execution against it
• Manage day-to-day TikTok Shop operations, including shop setup, catalog management, and promotions/campaigns
• Own livestream commerce end-to-end - from strategic format/partnership decisions down to planning schedules, coaching hosts, and optimizing for conversion
• Build and manage affiliate/creator partnerships, while shaping which partnership models and creator tiers deliver the best long-term ROI
• Translate platform trends, algorithm shifts, and competitive moves into a forward-looking commercial roadmap
• Analyze GMV, conversion rate, and other key e-commerce metrics - both to run day-to-day optimization and to identify where the business should double down or pivot
• Collaborate with and align marketing, content, and commercial teams around a shared operational and strategic direction
• Manage relationships with TikTok Shop platform representatives, staying ahead of new features and roadmap changes
• Report on performance to leadership and recommend strategic adjustments

Skills

TikTok Shop

Livestream ops

Analytics

Cross-functional

Growth strategy

Job description

Jora Malaysia will close on 9th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

Location: Malaysia (open to candidates based in either market)

Reports to: CEO

Level: Mid-Management

Experience: 5-7 years

About the Role

We're looking for an Ecommerce leader who can operate on two levels: hands-on enough to run TikTok Shop operations, and strategic enough to think at a head level about where the channel should go next. This person will own both the execution (livestream, affiliate, catalog operations) and the direction (growth strategy, roadmap, resource prioritization) for TikTok Shop at a large organization - whether on the brand side or agency/MCN side.

Key Responsibilities

• Define the TikTok Shop growth strategy - setting priorities across livestream, affiliate, and catalog to hit GMV and market share targets - and personally drive execution against it
• Manage day-to-day TikTok Shop operations, including shop setup, catalog management, and promotions/campaigns
• Own livestream commerce end-to-end - from strategic format/partnership decisions down to planning schedules, coaching hosts, and optimizing for conversion
• Build and manage affiliate/creator partnerships, while shaping which partnership models and creator tiers deliver the best long-term ROI
• Translate platform trends, algorithm shifts, and competitive moves into a forward-looking commercial roadmap
• Analyze GMV, conversion rate, and other key e-commerce metrics - both to run day-to-day optimization and to identify where the business should double down or pivot
• Collaborate with and align marketing, content, and commercial teams around a shared operational and strategic direction
• Manage relationships with TikTok Shop platform representatives, staying ahead of new features and roadmap changes
• Report on performance to leadership and recommend strategic adjustments

Requirements

• 5-7 years of experience managing TikTok Shop (or similar social commerce platforms) at a large company, agency, or MCN, with exposure to both execution and strategic planning
• Proven track record of driving GMV growth through livestream and/or affiliate commerce - and of shaping the strategy behind that growth, not just executing against someone else's plan
• Strong understanding of TikTok Shop's ecosystem - algorithm, creator tools, ads, and analytics - and able to translate that into both daily operations and commercial strategy
• Experience managing cross-functional stakeholders (creators, brand partners, internal teams)
• Comfortable moving between hands-on execution and presenting strategic recommendations to senior stakeholders
• Data-driven mindset with strong analytics skills
• Prior experience at a known TikTok Shop Partner (TSP), MCN, or large FMCG/retail brand strongly preferred

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