E-Commerce Marketing Executive

Rowy Hardware Sdn. Bhd.; Selangor; On-site; MYR 45,000 - 78,000; Full time

Benefits offered by this job

Competitive pay + performance bonus

Education support

Training provided

Career advancement opportunities

Monthly team parties

Uniform provided

Medical claim support

Long service awards

3rd-party collaboration perks

Job summary

ROWY HARDWARE SDN. BHD. is seeking an E-Commerce Marketing Executive to grow online sales across Shopee, Lazada, TikTok Shop and the company website. The role combines e-commerce management, digital marketing, content creation and social media management to engage customers and drive revenue.

Responsibilities include managing platforms, creating product content, planning campaigns, and analyzing performance. Fluency in Mandarin, English, and Bahasa is valued, with training provided for new hires.

Qualifications

• Bachelor's degree in any related field, CGPA above 3.0.
• Able to write and speak in Mandarin, English, and Bahasa; Mandarin preferred.
• Fresh graduates welcome; training provided.
• Strong communication and willingness to learn.

Responsibilities

• Manage e-commerce platforms including listings, pricing, promotions and stock.
• Create product content such as videos, photos, graphics and promos.
• Develop marketing content to boost awareness and sales.
• Plan and execute campaigns across platforms to drive traffic and sales.
• Respond to customer inquiries and convert leads into sales via digital channels.
• Plan content calendars and manage social media engagement.
• Conduct market research and monitor competitors for opportunities.
• Track KPIs and provide recommendations for optimization.
• Maintain consistent brand identity across digital channels.
• Collaborate with Sales, Product, Warehouse and Management teams.

Skills

E-commerce management

Digital marketing

Content creation

Video production

Social media

Customer engagement

Communication

Education

Bachelor's degree

Tools

Shopee

Lazada

TikTok Shop

Webstore CMS

Job description

E-Commerce Marketing Executive is responsible for driving the company’s online sales and digital presence across e-commerce platforms such as Shopee, Lazada, TikTok Shop, and the Company’s website/webstore.

This role combines e-commerce management, digital marketing, content creation, product video production, social media management, customer engagement, and sales follow-up.

In this position, you are responsible to handle for the following tasks:

• Manage E-Commerce Platforms
  Manage and maintain the Company’s Shopee, Lazada, TikTok Shop, website and other online platforms, including product listings, pricing, promotions, stock information and store performance.

• Create Product Content
  Plan, shoot, edit and produce engaging product videos, photos, graphics and promotional content for TikTok, Shopee, Lazada, Facebook, Instagram and other digital platforms.

• Develop Marketing Content
  Create product descriptions, captions, scripts, promotional materials and other creative content to increase product awareness, engagement and sales.

• Manage Digital Marketing Campaigns
  Plan and execute e-commerce and digital marketing campaigns, including platform promotions, vouchers, product campaigns and seasonal campaigns to drive traffic and sales.

• Drive Online Sales
  Respond to customer inquiries through Shopee, Lazada, TikTok Shop, WhatsApp, social media and other digital channels. Follow up closely with customers to convert inquiries and leads into sales.

• Manage Social Media
  Plan content calendars, publish posts, monitor engagement, respond to comments and messages, and identify current social media trends and content opportunities.

• Monitor Market & Competitors
  Conduct market research and competitor analysis on pricing, products, promotions, content and e-commerce strategies to identify market opportunities and trends.

• Monitor & Analyse Performance
  Track e-commerce and digital marketing KPIs such as sales, traffic, product views, conversion rate, engagement, campaign performance and ROI, and provide recommendations for improvement.

• Maintain Brand & Website
  Ensure consistent brand identity across all digital platforms and regularly update website/webstore content, product information and promotional materials.

• Teamwork & Other Duties
  Collaborate with Sales, Product, Warehouse and Management teams to support business objectives. Stay updated on e-commerce and digital marketing trends, follow Company SOPs, and perform other ad hoc duties assigned by the superior.

• The candidate must possess at least Bachelor's Degree in any related field, preferably with a CGPA above 3.0.

• Able to write and speak in Mandarin, English, and Bahasa. Candidates who are fluent in Mandarin is preferred as the role requires dealing with Mandarin speaking clients

• With or without experience (training will be provided)

• A good personality such as responsible, hardworking, independent, good communication skills, and willing to learn.

What we offer

At ROWY HARDWARE SDN. BHD., we are committed to providing a supportive and rewarding work environment.

• Competitive pay + performance bonus — your creativity deserves reward

• Education support — for continuous learning and professional growth

• Training provided — we invest in your growth

• Career advancement opportunities — grow with a brand that’s growing fast

• Monthly team parties & fun events — because great ideas start with great vibes

• Cool company uniform — we’ve got your work look covered

• Medical claim support — we care for your well-being

• Long service awards — loyalty deserves recognition

• 3rd-party collaboration perks — enjoy special deals and partner benefits