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Decor Hub Sdn. Bhd. is seeking an experienced E-commerce & Growth Manager to own online performance across TikTok Shop, Shopee and Website, and to drive growth and digital marketing strategies.
You will work closely with the Founder and management, guiding the team toward profitable online growth. The role combines hands-on management with strategic oversight in a fast-moving SME environment in Malaysia.
Decor Hub is one of Malaysia's fastest-growing home improvement brands, specialising in DIY wall panels, UV marble sheets, fluted panels, wallpaper and interior decorative materials.
We sell primarily through TikTok Shop, Shopee and other online channels, with ambitions to become one of Malaysia's leading home décor brands.
We are looking for an experienced E-commerce & Growth Manager to take ownership of our online business across TikTok Shop, Shopee and Website, while also overseeing growth and digital marketing activities that directly contribute to online sales.
This is a hands‑on management role for someone who is commercially strong in e-commerce and ready to take broader ownership of business growth.
You do not need to be an expert in every area of marketing. However, you should be able to understand the full online customer journey, analyse performance, identify growth opportunities, coordinate different functions and guide the team towards better commercial results.
You will work closely with the Founder and management team and will participate in an open-P&L profit-sharing scheme, giving you visibility into key commercial numbers and the opportunity to benefit directly from profitable business growth.
Take ownership of overall performance across TikTok Shop, Shopee and Website. Develop monthly and quarterly sales plans, campaign strategies and growth initiatives
Monitor key metrics including GMV, conversion rate, AOV, traffic, ROAS and profitability
Manage pricing, promotions, vouchers, platform campaigns and product assortment
Analyse channel P&L, margins, platform fees, advertising costs and overall profitability
Identify underperforming products, channels and campaigns and implement improvement plans
Coordinate inventory and stock planning for campaigns and key products
Prepare regular performance reports and recommendations for management
Oversee the performance of TikTok Live operations
Monitor live-host performance, GMV/hour, conversion and live-stream effectiveness
Develop strategies to improve live traffic, conversion and sales
Grow and improve the TikTok affiliate programme
Identify and develop suitable affiliates, creators and KOLs
Review affiliate commission structures, product selection and promotional strategies
Work with the team to increase affiliate contribution and creator‑generated sales
Oversee digital marketing activities that directly support e-commerce growth
Monitor and review paid traffic performance, customer acquisition costs and campaign ROI
Provide content direction based on sales objectives, customer behaviour and product priorities
Coordinate campaigns across content, live, affiliates, paid traffic and marketplaces
Identify opportunities to improve traffic acquisition, conversion and customer retention
Work with internal team members or external specialists on Meta, TikTok and other digital advertising activities
Review marketing performance and determine where budget and resources should be allocated
Continuously test new growth channels, content approaches and customer acquisition opportunities
You are not expected to personally execute every marketing function, but you should be able to understand performance, provide direction and take ownership of the overall online growth result.
Lead and coordinate team members involved in e-commerce, live commerce, affiliates, content and digital growth
Set clear targets, priorities and performance expectations
Conduct regular follow‑ups and performance reviews
Improve SOPs, workflows and reporting processes
Coordinate closely with customer service and other related functions where required
Be willing to work hands‑on when necessary, especially during major campaigns or when solving operational issues
This role is designed for someone who wants more than a fixed salary.
The successful candidate will be eligible to participate in an open-P&L profit-sharing scheme based on actual business profitability.
You will have visibility into key commercial performance numbers so that you can understand how decisions relating to:
gross margin
platform fees
advertising
promotions
operating costs
affect the profitability of the business.
The objective is to reward sustainable and profitable growth, rather than focusing only on GMV or headline sales.
Full details of the profit-sharing structure will be discussed with shortlisted candidates.
Minimum 3 years of relevant e-commerce experience
Previous experience managing or leading an e-commerce function is preferred
Strong practical experience with TikTok Shop, Shopee and/or Website
Good understanding of marketplace campaigns, pricing, promotions and conversion
Experience with TikTok Live and/or affiliate marketing is highly preferred
Strong commercial understanding of sales, margins, platform fees and profitability
Comfortable analysing data and making decisions based on performance
Able to work independently and take ownership of business results
Comfortable working in a fast‑moving SME environment
Strong communication, leadership and problem‑solving skills
Digital marketing or performance marketing
Paid social / Meta Ads / TikTok Ads
Content strategy and performance analysis
Customer acquisition and conversion optimisation
SiteGiant, BigSeller or similar e‑commerce systems
Strong e‑commerce candidates who have worked closely with digital marketing teams but have not personally managed every marketing channel are still encouraged to apply.
We are looking for someone who does more than maintain online stores.
You should be able to look at the business and ask:
Why are sales increasing or decreasing?
Which products and channels should we focus on?
How can we improve live‑stream performance?
How can we increase affiliate contribution?
Are our advertising and promotions actually profitable?
What content should the team focus on to support sales?
Where should we allocate our marketing budget for the best return?
What is currently limiting the next stage of growth?
Ultimately, you will be responsible for helping the company achieve profitable and sustainable online growth.
Basic Salary: RM6,000 – RM7,000, depending on experience and capability
Open-P&L Profit Sharing based on business profitability
Performance and salary review based on results
Opportunity to take ownership of a growing e-commerce business
Direct exposure to Founder and management‑level decision making
Opportunity to develop across both e-commerce and growth or? hmm "and growth"
Career progression as the company expands