Digital Sales & Marketing Lead - Auto Finance Growth

Hong Leong Bank; Kuala Lumpur; On-site; MYR 60,000 - 80,000; Full time

Job summary

Hong Leong Bank Berhad in Kuala Lumpur seeks a skilled professional to drive sales growth through digital channels. The role focuses on optimizing customer acquisition strategies and enhancing brand visibility, especially in the auto loan segment.

You will engage with dealers and partners to promote digital sales tools, launch marketing campaigns, and ensure compliance with financial regulations. This is a chance to contribute to a leading financial institution recognized for its innovative approach.

Qualifications

• Experience in driving digital sales growth, particularly in the auto loan segment.
• Proven ability to analyze campaign performance and derive insights.
• Strong understanding of digital marketing compliance within the financial industry.

Responsibilities

• Drive sales growth through digital channels.
• Promote adoption of digital sales tools among partners.
• Build strategic alliances to increase loan applications.
• Optimize digital customer journeys for better conversion.
• Launch marketing campaigns to boost sales.
• Monitor performance metrics and optimize for ROI.
• Ensure compliance with regulatory guidelines.

Skills

Digital sales strategies

Marketing campaign management

Analytical skills

Stakeholder engagement

Job description

Hong Leong Bank Berhad in Kuala Lumpur seeks a skilled professional to drive sales growth through digital channels. The role focuses on optimizing customer acquisition strategies and enhancing brand visibility, especially in the auto loan segment.

You will engage with dealers and partners to promote digital sales tools, launch marketing campaigns, and ensure compliance with financial regulations. This is a chance to contribute to a leading financial institution recognized for its innovative approach.