Digital Marketing Executive

ABS Engineering & Trading Sdn Bhd; Shah Alam; On-site; MYR 48,000 - 72,000; Full time

Job summary

ABS Engineering & Trading Sdn Bhd is seeking a proactive Digital Marketing professional to strengthen our online presence and support business growth in the B2B engineering sector. You will manage the corporate website, oversee SEO efforts, and optimize our Shopify webstore to drive traffic and conversions.

You'll collaborate with technical and commercial teams, create marketing collateral, draft LinkedIn copy, and contribute to events and exhibitions. Fresh graduates with passion are welcome.

Qualifications

• Degree or higher in Marketing or related field.
• Excellent verbal and written English communication.
• Good organizational and time management skills.
• Knowledge in WordPress and SEO is a strong advantage.
• Fresh Graduates are welcome to apply if passionate about B2B engineering.

Responsibilities

• Manage and update the corporate website to ensure accuracy.
• Monitor and implement SEO and AEO strategies for visibility.
• Maintain the Shopify store to maximize traffic and performance.
• Support creation of marketing collateral such as catalogues and posters.
• Assist in producing promotional video content and corporate photography.
• Draft LinkedIn and website copy to support branding.
• Conduct market trend analysis and share insights.
• Participate in company events and exhibitions with the Sales team.
• Tackle ad-hoc marketing tasks with initiative.

Skills

Digital marketing

SEO

Content creation

Education

Degree in Marketing / Digital Marketing / Advertising or related field

Tools

WordPress

Shopify

Job description

Join ABS Engineering & Trading in a role where digital marketing goes beyond content creation—it directly contributes to business growth, lead generation, and customer engagement. This position offers the opportunity to play a key role in strengthening our online presence through website management, SEO improvement, and webstore optimization.

You will work closely with both technical and commercial teams, supporting real business outcomes through digital platforms and brand-building activities. While the core focus is on website performance, you will also gain exposure to exhibitions, seminars, and broader marketing projects as you grow within the role. This is an excellent opportunity for someone looking to build a well-rounded career within an industrial and engineering environment.

Duties and responsibilities

• Manage and update the corporate website to ensure all information is technically accurate and tallies with internal data.
• Monitor and implement SEO (Search Engine Optimization) and AEO (Answer Engine Optimization) strategies to ensure the brand remains highly visible in search and AI results.
• Maintain the official Shopify store to maximize online traffic and ensure efficient platform performance.
• Support the creation of professional marketing collateral, including catalogues, technical posters, and PowerPoint presentations.
• Assist in producing promotional video content and corporate photography that showcases the company’s products and environment.
• Draft professional copy for LinkedIn and website updates to support departmental goals and company branding.
• Conduct search engine and trend analysis to keep the company updated on the latest market insights.
• Participate in Company Events and Exhibitions to promote offline presence and collaborate with the Sales department on promotional materials.
• Embrace ad-hoc marketing tasks and projects with a proactive and adaptable attitude.

Qualifications

• Possess a Degree, Diploma or Postgraduate qualification in Marketing/ Digital Marketing/ Advertising or related field
• Excellent verbal and written communication skills in English
• Good organizational and time management skills
• Knowledge in WordPress and SEO is a strong advantage.
• Fresh Graduates are welcome to apply if they have a passion for the B2B engineering sector.
• Organized, energetic, and capable of working in a B2B engineering environment.