Digital Marketer (Chinese & English)

Up Tree Marketing Sdn Bhd; Kuala Lumpur; On-site; MYR 40,000 - 90,000; Full time

Job summary

Up Tree Marketing Sdn Bhd in Kuala Lumpur is seeking a dedicated Digital Marketer to manage and execute digital strategies across multiple client accounts. You will collaborate with clients and internal teams to ensure campaigns are delivered on time, on brand, and on performance targets.

You will work on social media content, campaign execution, and performance reporting while expanding your strategic client-management skills in a fast-paced agency environment.

Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, or related discipline.
• Strong written and verbal communication in English and Chinese.
• Experience managing multiple client accounts (agency experience is a plus).
• Familiarity with social media analytics and digital advertising tools.
• Strong presentation and stakeholder management skills.
• Ability to multitask and meet deadlines.
• Detail-oriented, proactive, and results-driven.

Responsibilities

• Manage day-to-day communication with assigned client accounts.
• Understand clients’ business goals and translate them into effective digital marketing strategies.
• Present content plans, campaign proposals, and performance reports to clients.
• Provide strategic recommendations to improve campaign ROI and brand positioning.
• Develop and execute social media content strategies aligned with each client’s brand identity.
• Manage high-volume posting across platforms including Facebook, TikTok, YouTube, and Xiao Hong Shu.
• Ensure content quality, consistency, and engagement growth.
• Collaborate with sales team, designers team, and video production team to launch digital campaigns.
• Develop advertising and lead generation strategies to drive measurable results.
• Monitor campaign performance and optimize based on data insights.
• Prepare monthly reports with clear performance analysis and improvement plans.

Skills

Digital marketing

Social media management

Campaign optimization

Data analytics

Client communication

Presentation skills

Education

Bachelor's degree (Marketing/Comm/Jour)

Tools

Social media analytics

Digital advertising tools

Job description

Your Role:

As a Digital Marketer, you will manage and execute digital strategies for multiple client accounts. You will work closely with clients and internal teams to ensure campaigns are delivered on time, on brand, and on performance target.

Key Responsibilities:

• Manage day-to-day communication with assigned client accounts.
• Understand clients’ business goals and translate them into effective digital marketing strategies.
• Present content plans, campaign proposals, and performance reports to clients.
• Provide strategic recommendations to improve campaign ROI and brand positioning.

Social Media Management

• Develop and execute social media content strategies aligned with each client’s brand identity.
• Manage high-volume posting across platforms including Facebook, TikTok, YouTube, and Xiao Hong Shu.
• Ensure content quality, consistency, and engagement growth.

Campaign Execution & Optimization

• Collaborate with sales team, designers team, and video production team to launch digital campaigns.
• Develop advertising and lead generation strategies to drive measurable results.
• Monitor campaign performance and optimize based on data insights.
• Prepare monthly reports with clear performance analysis and improvement plans.

Job Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, or related discipline.
• Strong written and verbal communication skills in English and Chinese.
• Experience managing multiple client accounts (agency experience is a plus).
• Familiarity with social media analytics and digital advertising tools.
• Strong presentation and stakeholder management skills.
• Ability to multitask and work under tight deadlines.
• Detail-oriented, proactive, and results-driven.

Why Join Us?

• Exposure to multiple industries and brands
• Hands-on experience in full-funnel digital campaigns
• Fast learning curve and career growth opportunities
• Collaborative, creative, and performance-driven environment
• Opportunity to build client management & strategic skills