Digital Insights & Analytics

Spritzer Bhd; Shah Alam; On-site; MYR 70,000 - 110,000; Full time

Job summary

Spritzer Bhd is seeking a data analytics professional to consolidate performance data across digital channels and translate insights into actionable recommendations for Digital, Brand and e-Commerce. You will lead monthly reporting, run cross-functional insight sessions, and guide budget allocation based on campaign performance and consumer sentiment signals.

The role involves collaborating with agencies to validate reported numbers and presenting clear findings to diverse stakeholders to

Qualifications

• Genuine curiosity about consumer behavior and digital/social platform trends.
• Comfortable navigating ambiguity and evolving workflows; proactive and adaptable.
• Able to partner with agencies to validate reported numbers and ensure data accuracy.
• Strong written and verbal communication for cross-functional presentation.

Responsibilities

• Consolidate and analyze performance data across digital channels to track KPIs.
• Own monthly performance reporting and convert it into actionable recommendations.
• Build and run cross-functional insight-sharing sessions for real planning decisions.
• Analyze campaign and always-on performance and advise on budget allocation.
• Own social listening and surface consumer sentiment signals for planning.
• Contribute social commerce / TikTok funnel insights and conversion analysis.
• Partner with agencies to validate numbers and ensure data accuracy.
• Present findings to both technical and non-technical stakeholders to drive decisions.

Skills

Data analysis

Digital analytics

Stakeholder communication

Social trends

Cross-functional collaboration

Presentation skills

Ambiguity navigation

Job description

Consolidate and analyze performance data across digital channels (social, campaigns, website, EDM, KOL, social commerce) to track against KPIs

Own monthly performance reporting and convert it into actionable recommendations for Digital, Brand and e-Commerce

Build and run a regular cross-functional insight-sharing session that drives real planning decisions, not just report distribution

Analyze campaign and always-on performance, and recommend budget allocation/optimization direction

Own social listening and surface consumer sentiment signals that inform planning

Contribute social commerce / TikTok funnel insight; identifying where upper- and mid-funnel activity is or isn't converting

Partner with agencies to validate reported numbers and ensure data accuracy

Present findings to both technical and non-technical stakeholders in a way that drives decisions

Job Requirement

Genuine curiosity about consumer behavior and digital/social platform trends

Comfortable navigating ambiguity and evolving workflows; proactive and adaptable

Able to partner with agencies to validate reported numbers and ensure data accuracy

Strong written and verbal communication for cross-functional presentation

SPRITZER Group is Malaysia’s leading and most integrated bottled water producer. Since the late 1980s, the Group and its five subsidiaries have specialized in the manufacturing and distribution of natural mineral water, sparkling and distilled drinking water, carbonated and non-carbonated fruit-flavoured beverages, functional drinks, toothbrushes, preforms, and packaging bottles. Backed by qualified professionals and advanced automated technology, SPRITZER ensures every product meets exceptional quality standards, earning numerous awards over the years.

SPRITZER Group is Malaysia’s leading and most integrated bottled water producer. Since the late 1980s, the Group and its five subsidiaries have specialized in the manufacturing and distribution of natural mineral water, sparkling and distilled drinking water, carbonated and non-carbonated fruit-flavoured beverages, functional drinks, toothbrushes, preforms, and packaging bottles. Backed by qualified professionals and advanced automated technology, SPRITZER ensures every product meets exceptional quality standards, earning numerous awards over the years.