Datacenter Marketing Lead – AME Growth & Campaigns

Carrier; Puchong; On-site; MYR 120,000 - 160,000; Full time

Job summary

Carrier is seeking an experienced Marketing Manager for the Data Center Business team in AME to bridge global marketing strategy with local execution. The role partners with business unit and marketing leaders across AME to maximize brand exposure and market participation, requiring strong organization, diligence and communication skills.

You will lead AME campaigns, manage key accounts, and adapt global content for local markets while tracking KPIs and ROI.

Qualifications

• Bachelor’s degree in business or marketing.
• 7+ years B2B marketing experience, including at least 3 years in the Datacenter, Cloud, telecom, or technology sectors.
• Ability to translate complex concepts into compelling value propositions.
• Demonstrated ability to communicate complex information clearly to diverse audiences.
• Experience with marketing analytics and measuring ROI.

Responsibilities

• Craft and own the AME marketing roadmap in line with global frameworks.
• Spearhead end-to-end campaigns for major industry events.
• Drive integrated marketing across digital and traditional channels for Datacenter verticals.
• Develop and execute high-touch account-based marketing with Sales.
• Produce and optimize marketing collaterals; adapt content for local markets.
• Track KPIs and ROI; optimize spend from lead gen to conversion.
• Manage regional agency relationships and regional leadership communications.
• Collaborate to distill expert technical insights for market thought leadership.
• Assist leadership with communication plans and market-winning strategies.
• Maintain knowledge of designated markets and trends.

Skills

B2B marketing

Strategic thinking

Communication skills

Problem solving

Customer focus

Analytics tools

Education

Bachelor's degree in business or marketing

Tools

Business intelligence tools

Job description

Carrier is seeking an experienced Marketing Manager for the Data Center Business team in AME to bridge global marketing strategy with local execution. The role partners with business unit and marketing leaders across AME to maximize brand exposure and market participation, requiring strong organization, diligence and communication skills.

You will lead AME campaigns, manage key accounts, and adapt global content for local markets while tracking KPIs and ROI.