Commercial Channels Manager

The Estee Lauder Companies Inc.

Penang

On-site

MYR 180,000 - 300,000

Full time

7 days ago

Be an early applicant

Get a reply from this employer

Your resume and cover letter, tailored to exactly what they’re hiring for.

Get past ATS filters

Job summary

The SEA Commercial Channel Manager at The Estée Lauder Companies Inc. will shape customer‑centric regional strategies to grow Estée Lauder brands within Sephora across Southeast Asia.

You will partner with Sephora regional and local teams and internal brand and cross‑functional groups to deliver JBP, optimize trade investments and drive omnichannel growth. The role requires strong commercial acumen, data‑driven decision making and disciplined execution to advance channel and brand objectives

Qualifications

Bachelor’s degree in Business, Marketing, Commerce or related discipline.
Typically 5–8 years of relevant KAM, planning or retail growth experience.
Prestige beauty, skincare, makeup or premium consumer goods experience preferred.
Regional / multi‑market SEA exposure, JBP, commercial negotiation and trade investment experience preferred.
Strong Excel, commercial analytics, presentation and stakeholder management skills.
Commercially driven, strategic and customer‑centric, with strong ownership and sound business judgment.

Responsibilities

Develop Sephora SEA partnerships and regional commercial plans.
Lead coordination of Joint Business Planning (JBP), regional calendar and brand/market commitments.
Monitor sell‑in/sell‑out, performance by market/brand/SKU and translate insights into action plans.
Evaluate trade investments, retailer media, promotional mechanics and activation proposals.
Coordinate Sephora launches, forecasts, merchandising and market readiness with brand and country teams.
Collaborate with cross‑functional teams to drive regional alignment and execution excellence.

Skills

Strategic account management

Cross-functional collaboration

Negotiation

Data-driven decision making

Stakeholder management

Analytical skills

Presentation skills

Regional SEA exposure

Education

Bachelor’s degree in Business, Marketing, Commerce or related discipline

Tools

Excel

Job description

Job Summary

The SEA Commercial Channel Manager is responsible for developing and executing customer‑centric regional commercial strategies to drive sustainable and profitable growth of Estée Lauder Companies brands within Sephora across Southeast Asia. The role partners closely with Sephora regional and local stakeholders and internal brand, market and cross‑functional teams to deliver Joint Business Plans (JBP), optimize trade investments, accelerate category and assortment productivity, and drive omnichannel growth. Through strong commercial acumen, data‑driven decision making and disciplined execution, the role supports the company’s channel and brand objectives.

Job Summary

Reponsibilities

Strategic Key Account Management & Retailer Partnership

Practice a strategic key account management approach to develop Sephora SEA partnerships and regional commercial plans.
Manage day‑to‑day engagement with Sephora commercial and category stakeholders, including business reviews, proposals and negotiations within approved guardrails.
Support annual Joint Business Planning (JBP), trading terms, retailer priorities and joint growth initiatives.

Commercial Performance & Business Growth

Monitor sell‑in / sell‑out, target achievement and performance by market, brand, category, SKU and door; translate insights into action plans.
Identify opportunities in distribution, hero SKUs, assortment, space productivity and category growth.
Partner with commercial analytics resources to track forecasts, performance risks and corrective actions.

Joint Business Planning & Trade Investment

Lead coordination of annual and quarterly JBP, regional commercial calendar and brand / market commitments.
Evaluate trade investments, retailer media, promotional mechanics and activation proposals against business objectives and expected returns.
Ensure follow-through on agreed initiatives and conduct post-activity effectiveness reviews.

Category, Assortment & Launch Management

Coordinate Sephora launches, exclusivities, forecasts, merchandising and market readiness with brand and country teams.
Use consumer, competitor and retailer insights to recommend assortment optimization and scalable category opportunities.

Omnichannel Growth & Consumer Activation

Partner with Sephora and brand teams on offline / online campaigns, retailer media, CRM, sampling and consumer recruitment opportunities.
Evaluate activation performance and share best practices across markets.

Regional Collaboration & Execution Excellence

Drive standardized commercial ways of working and cross‑market alignment with key account, Marketing, Finance, Supply Chain and Operations teams.
Maintain clear accountability for milestones, decisions, risks and escalations; proactively recommend solutions.
Guide assigned coordination resources and strengthen team capabilities and process efficiency.

Requirements

Bachelor’s degree in Business, Marketing, Commerce or related discipline.
Typically 5–8 years of relevant experience in key account management, commercial planning, retail business development or related functions; demonstrated capability is the priority.
Prestige beauty, skincare, makeup or premium consumer goods experience preferred; Sephora or specialty beauty retail experience advantageous.
Regional / multi‑market SEA exposure, JBP, commercial negotiation and trade investment experience preferred.
Strong Excel, commercial analytics, presentation and stakeholder management skills.
Commercially driven, strategic and customer‑centric, with strong ownership and sound business judgment.
Confident negotiator and communicator, able to influence diverse stakeholders in a matrix organization.
Analytical, proactive, agile and able to balance regional strategy with disciplined execution.
Collaborative people leader who develops capabilities and delivers results through others.