Manager, Category Activation

LVMH Group; Kuala Lumpur; On-site; MYR 89,280 - 133,920; Full time

Benefits offered by this job

Community and Culture of empowerment

Learning and growth opportunities

Fulfillment from client interactions

Job summary

LVMH Group is seeking a Manager, Category Activation, to drive business growth for the Sephora Collection in Malaysia. This pivotal role will involve developing strategies for both in-store and e-commerce channels while overseeing the Fragrance category.

The ideal candidate should have 5 to 7 years of experience in merchandising or brand management within the beauty industry. Strong analytical and interpersonal skills are essential to achieve sales targets and drive the brand's success.

Qualifications

• 5 to 7 years of experience in Merchandising, Brand Management, or other commercial skills.
• Experience in fashion or beauty industry preferred.
• Strong analytical skills and comfortable with numbers.

Responsibilities

• Develop priorities and strategies for Sephora Collection’s growth in Malaysia.
• Collaborate with Supply Chain and Logistics to ensure stock availability.
• Manage daily operations of the brand in stores and e-commerce.

Skills

Merchandising

Brand Management

Analytical Skills

Interpersonal Communication

Job description

At Sephora, beauty is about feeling seen, valued, and empowered, individually and collectively. It is connecting deeply with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day. Together, we belong to something beautiful.

Sephora SEA’s omni channel business spans over 8 countries (Australia, India, Indonesia, Malaysia, New Zealand, the Philippines, Singapore and Thailand) with 100+ stores and boasts some global flagships such as ION and Raffles City in Singapore, F88 in Kuala Lumpur and Pitt Street in Sydney. Sephora SEA is experiencing rapid growth in the region with new store openings and business channels (i.e., Click and collect and marketplace).

Manager, Category Activation

As a Manager, Category Activation, you will be responsible for building the Sephora Collection brand and product categories in Singapore and Malaysia. As the brand guardian, this role’s objective would be to grow the business across both brick and mortar and e-commerce for Sephora Collection, across different axes.

This role would also be the key stakeholder of the Fragrance category across both brick and mortar and e-commerce, with the objective of driving sales as well as maintaining a healthy commercial margin.

Commercial Planning and Development

• Developing priorities and strategies for Sephora Collection’s growth in Malaysia, across B&M and e‑commerce, and across all axes
• Working closely with regional and local Supply Chain and Logistics team to ensure stock availability across all channels
• Being responsible for achieving volume and sharing targets by formulating strategies for the Fragrance category and executing Fragrance omni‑channel category management plans
• Working closely in tandem with existing Fragrance brands, while also proactively sourcing new brand opportunities to drive growth
• Liaising with internal stakeholders to drive Fragrance sales, including but not limited to space planning and configurations, store expansions, and e‑commerce opportunities
• Managing daily operations of the brand in stores and e‑commerce

Brand Building and Marketing

• Adapting and localizing the global brand marketing plans for Sephora Collection
• Working closely with the Marketing team to oversee the execution of all consumer marketing strategies and campaigns across both channels

Retail Operations

• Managing, influencing, and supporting the Sephora Collection Team Captains across all retail stores through close collaboration, knowledge sharing and partnership
• Owning and executing the Sephora Collection incentive program across all stores
• Being the point of contact for Sephora Collection Team Captains for all matters pertaining to Sephora Collection
• Ensuring our store teams are well familiar and well trained with all Fragrance brands, to help drive sales further, developing tools and services as and when required

We would love to hear from you if you are/have…

• At least 5 to 7 years of experience in Merchandising, Brand Management, Account Management or other commercial skills
• Experience in fashion or beauty industry is strongly preferred
• Passionate about beauty, with a flair of trends and style is highly advantageous
• Strong analytical skills and comfortable with numbers
• Strong interpersonal communication skills, with the ability to influence stakeholders across all levels

Here, you will find:

• Community, in which authenticity is embraced, and the strength of our differences fuels our collective spirit
• Culture of empowerment, learning & growth, that offers you the tools, space and opportunity to learn, innovate and lead
• Work that brings fulfilment, from delighting clients every day, to inspiring our industry at large, every action makes a difference

Join us and belong to something beautiful.

Sephora is proud to be an equal opportunity workplace for all. We do not discriminate in recruitment, hiring, training, advancement, or other employment practices. We celebrate diversity and are committed to creating and fostering an inclusive environment for all employees.