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Rethink Sdn Bhd is seeking an Account Executive to manage key client relationships and drive strategic marketing initiatives. You will identify opportunities, guide campaigns, and collaborate with creative teams to deliver on client objectives.
The role requires a strong track record in advertising, excellent presentation skills, and fluency in English and Malay. You will thrive in a fast-paced agency environment and may work extended hours to meet deadlines.
Foster strong, long-lasting relationships with key accounts, serving as the primary point of contact for all client-agency interactions.
Proactively identify opportunities to add value to clients' communication strategies and campaigns.
Act as a trusted advisor, understanding clients' business objectives and providing strategic guidance to achieve them.
2. Strategic Planning and Execution:
Develop and execute comprehensive marketing strategies aligned with clients' goals and objectives.
Collaborate with internal teams to ensure the timely and successful delivery of projects, from conception to completion.
Utilize market research and insights to inform strategic decision-making and optimize campaign performance.
3. Business Development:
Identify and pursue new business opportunities by prospecting potential clients and nurturing leads.
Lead the planning and implementation of new marketing initiatives to expand the client base and drive revenue growth.
Conduct market analysis to identify emerging trends and capitalize on untapped markets.
Work closely with creative teams to translate client briefs into innovative advertising campaigns that resonate with target audiences.
Facilitate brainstorming sessions and contribute creative ideas to campaign development.
Ensure that campaigns meet clients' expectations, budgets, and timelines while maintaining the highest standards of quality and creativity.
5. Project Management:
Effectively manage multiple projects simultaneously, balancing competing priorities and deadlines.
Develop project plans, timelines, and budgets, and monitor progress to ensure on-time and within-budget delivery.
Proactively identify and resolve any issues or challenges that may arise during project execution.
Stay abreast of industry trends, best practices, and technological advancements in marketing and advertising.
Continuously assess and optimize processes to enhance efficiency, productivity, and client satisfaction.
Seek feedback from clients and internal stakeholders to identify areas for improvement and implement corrective actions.
Additional Job Requirements:
Bachelor's degree in Marketing, Advertising, Business Administration, or a related field.
Proven track record of success as an Account Executive or similar role in an advertising agency or marketing firm.
Passion for creativity and innovation, with a keen eye for emerging trends in advertising and marketing.
Fluency in English and Malay, both written and verbal.
Proficiency in Microsoft Office Suite, particularly PowerPoint, for creating presentations.
Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities.
Strong negotiation and persuasion skills, with the ability to influence key stakeholders and drive consensus.
Willingness to work extended hours and under pressure to meet tight deadlines, if necessary.