Chief Growth Architect

PEOPLElogy Berhad; Kuala Lumpur; On-site; MYR 180,000 - 260,000; Full time

Job summary

PEOPLElogy Berhad in Kuala Lumpur is seeking a growth-focused leader to drive demand, marketing funnel strategy and brand communications across the group. You will steer Digital Growth & Performance, Marketing & Promotion and Corporate Brand initiatives to accelerate pipeline and revenue.

You will build and scale a qualified audience, lead CRM nurture, automation and AI-enabled marketing, and shape the company’s digital workforce transformation positioning.

Qualifications

• 10–15+ years in growth, digital, marketing, brand or related leadership roles.
• Evidence of building growth engines—not merely managing marketing activity.
• Strong performance marketing, funnel analytics, CRM/martech, content and brand capability.
• Commercially minded and willing to be measured on pipeline and revenue contribution.
• Strong people leader with practical AI and automation mindset.

Responsibilities

• Own Group growth, demand-generation and marketing-funnel strategy.
• Lead Digital Growth & Performance, Marketing & Promotion, and Corporate Brand & Communications.
• Build qualified pipeline and measurable audience/database growth.
• Strengthen PEOPLElogy's Digital Workforce Transformation category positioning and brand architecture.
• Build always-on content, thought leadership, CRM nurture, marketing automation and AI-enabled marketing.
• Drive performance marketing, SEO/SEM, social, retargeting and conversion optimisation.
• Create end-to-end analytics from awareness to lead to opportunity to revenue.

Skills

Growth leadership

Performance marketing

Content & brand

Analytics & AI

Tools

CRM/MARtech

Job description

PEOPLElogy Berhad in Kuala Lumpur is seeking a growth-focused leader to drive demand, marketing funnel strategy and brand communications across the group. You will steer Digital Growth & Performance, Marketing & Promotion and Corporate Brand initiatives to accelerate pipeline and revenue.

You will build and scale a qualified audience, lead CRM nurture, automation and AI-enabled marketing, and shape the company’s digital workforce transformation positioning.