Campaign Manager

Clozette Group; Kuala Lumpur; On-site; MYR 120,000 - 180,000; Full time

Job summary

Crozette Group in Kuala Lumpur is seeking a Campaign Manager to oversee end-to-end campaigns, from ideation through delivery, within a fast-paced agency setting. You will coordinate with internal teams and external partners to ensure on-time, on-budget execution that meets client objectives and quality standards.

The role demands strong project management, stakeholder handling and data-driven decision making, with a focus on beauty, fashion and lifestyle campaigns across Clozette’s portfolio.

Qualifications

• Minimum 5 years of relevant experience in digital/project/campaign management or similar.
• Proven experience with social influencers and brand partnerships.
• Strong project management and stakeholder management skills.
• Ability to manage multiple campaigns, teams and deadlines simultaneously.
• Data-driven with solid understanding of social media analytics and reporting.

Responsibilities

• Lead end-to-end planning, conceptualisation and execution of integrated campaigns.
• Collaborate with KOL, Content, Creative/Design and Tech teams to meet quality and timelines.
• Serve as primary client-facing contact for campaigns and manage communications.
• Translate briefs into campaign plans, timelines and execution requirements.
• Develop and manage budgets, quotations and production costs within approved budgets.
• Coordinate external stakeholders including influencers, vendors and partners.
• Create and maintain campaign timelines, trackers and project plans.
• Identify risks and provide effective solutions; escalate when needed.
• Monitor performance, analyse metrics and prepare client-ready reports.
• Drive KPI performance and propose optimisations; present findings to clients.
• Conduct post-mortems and translate learnings into future recommendations.
• Stay updated on digital/trending formats and propose ideas to enhance engagement.
• Build strong relationships with clients, influencers, vendors and internal teams.
• Take full ownership of projects and ensure deliverables meet expectations.

Skills

End-to-end campaign planning

Influencer management

Budget management

Client servicing

Project coordination

Stakeholder management

Data-driven analytics

Timeline tracking

Job description

Clozette Group is a digital marketing company anchored on content that performs. We are a team of 160+ digital strategists and content specialists supported by a network of more than 15,000 creators across Asia. With in-house production capabilities backed by an array of digital assets, we help brands create and optimise content mapped to every stage of the customer journey. Founded in 2010, Clozette is venture-backed and headquartered in Singapore with offices in Malaysia, Philippines, Indonesia and Japan.

We are looking for a Campaign Manager to join us in Kuala Lumpur, playing an active role in a small but dedicated team. Our ideal candidate is a project manager with a strong eye for detail, has experience with working with influencers, able to optimise results, is resourceful and self-motivated to see a campaign from idea to fruition while working closely with the respective stakeholders.

Key Responsibilities:

• Manage the end-to-end planning, conceptualisation and execution of integrated brand partnerships, digital campaigns and on-ground activations for beauty, fashion and lifestyle brands within Clozette’s portfolio.
• Work closely with internal KOL, Content, Creative/Design and Tech teams to ensure campaigns are delivered on time, within scope, budget and to the required quality standards.
• Act as a key client-facing contact for assigned campaigns, managing day-to-day communication, expectations, timelines, deliverables and campaign updates.
• Understand client objectives and translate briefs into clear campaign plans, timelines and execution requirements.
• Develop and manage campaign budgets, quotations, production costs and project expenses, ensuring campaigns are delivered within approved budgets and identifying opportunities to improve cost efficiency.
• Manage and coordinate external stakeholders, including social influencers/KOLs, event vendors, production partners, and brand partners.
• Develop and maintain campaign timelines, deliverable trackers and project plans, ensuring all stakeholders are aligned on key milestones and responsibilities.
• Proactively manage project risks, issues and changes, providing effective solutions and escalating critical matters when required.
• Monitor campaign performance, review analytics and metrics, and prepare timely and insightful campaign reports for clients's update.
• Drive campaign performance against agreed KPIs and deliverables, identifying opportunities to optimise results and exceed expectations where possible.
• Present campaign progress, performance results and recommendations to clients in a clear and professional manner.
• Conduct campaign post-mortems and performance reviews, translating learnings and insights into recommendations for future campaign optimisation.
• Stay updated on digital, social media, influencer and consumer trends, and proactively recommend new campaign ideas, formats and creative approaches to enhance client and audience engagement.
• Build and maintain strong working relationships with clients, influencers, vendors and internal teams to ensure a positive and seamless campaign experience.
• Take full ownership of assigned projects and ensure all campaign deliverables meet Clozette and client expectations.

Additional duties may be assigned depending on company or client requirements.

Desired Skills and Experience

• Minimum 5 years of relevant experience in Digital Project Management, Campaign Management, Event Management, Influencer Marketing or a similar capacity.
• Proven experience in managing social influencers/KOLs, brand partnerships, events and integrated digital campaigns.
• Demonstrated experience in client servicing and stakeholder management, preferably in an agency environment.
• Strong project management, organisational and problem-solving skills, with the ability to manage multiple projects, stakeholders and deadlines simultaneously.
• Experience in campaign budget management, including preparing quotations, monitoring project costs and managing campaign expenses against approved budgets.
• Data-driven with a good understanding of social media and digital campaign analytics, performance metrics and reporting.
• Strong analytical and strategic thinking, with the ability to translate campaign data into actionable recommendations.
• Excellent written and verbal communication, presentation and client-servicing skills.
• Strong interpersonal, stakeholder management and negotiation skills, with the ability to work effectively with clients, influencers, vendors and internal teams.
• Positive, proactive and self-motivated, with the ability to thrive in a fast-paced agency environment.
• Comfortable working independently while also being a collaborative team player.