Business Analyst

Private Advertiser; Kulim; On-site; MYR 67,000 - 112,000; Full time

Job summary

Private Advertiser in Kulim, Malaysia seeks a Business Analyst to support technology implementations, identify business needs, analyze requirements, document processes, and communicate clearly with stakeholders and IT teams.

You will analyze sales data, forecast trends, gather campaign requirements, develop campaigns aligned with marketing strategies, and assist with pricing analysis, risk reviews, and month-end closing tasks.

Qualifications

• Bachelor's degree in Finance, Business, Economics, Marketing, or a related field.
• Minimum 2 years of experience in a similar field, or proven working experience as an analyst or in a related role.
• Familiarity with business intelligence software is an added advantage.

Responsibilities

• Collate, analyze, and report sales data from various sources to evaluate business performance, customer trends, and market developments.
• Conduct data analysis to forecast sales trends and provide useful business insights.
• Work with internal and external partners to gather campaign requirements, validate data, and analyze campaign opportunities.
• Develop campaigns that align with marketing strategies and ensure timely execution.
• Act as a liaison between business users and IT teams for campaign setup, implementation, and management.
• Use campaign management skills and IT tools to support business initiatives.
• Analyze product pricing, costing, and margin positions to support better pricing strategies.
• Propose pricing improvements based on business case scenarios and margin analysis.
• Support post-campaign margin analysis and performance review.
• Conduct business process risk assessments and support risk management analysis
• Share accurate and actionable information with sales and management teams on a regular basis
• Communicate key findings to management to support strategic business decisions.
• Assist with month-end and year-end closing activities.
• Support external audit requirements when needed.

Education

Bachelor's degree in Finance, Business, Economics, Marketing, or a related field

Tools

Microsoft Excel

Job description

The Business Analyst is responsible for supporting the business in implementing technology solutions in a cost-effective and practical manner. This role focuses on identifying business needs, analyzing requirements, documenting processes, and communicating clearly with stakeholders, facilitators, and business partners. The role also involves developing technical solutions to business problems, supporting sales initiatives, reviewing test cases, managing process change requests, and assisting with project scope, acceptance, installation, and deployment activities.

Key responsibilities

Collate, analyze, and report sales data from various sources to evaluate business performance, customer trends, and market developments

Conduct data analysis to forecast sales trends and provide useful business insights

Work with internal and external partners to gather campaign requirements, validate data, and analyze campaign opportunities

Develop campaigns that align with marketing strategies and ensure timely execution

Act as a liaison between business users and IT teams for campaign setup, implementation, and management

Use campaign management skills and IT tools to support business initiatives.

Analyze product pricing, costing, and margin positions to support better pricing strategies

Propose pricing improvements based on business case scenarios and margin analysis

Support post-campaign margin analysis and performance review

Conduct business process risk assessments and support risk management analysis

Share accurate and actionable information with sales and management teams on a regular basis

Communicate key findings to management to support strategic business decisions.

Assist with month-end and year-end closing activities.

Support external audit requirements when needed.

About you

Bachelor's degree in Finance, Business, Economics, Marketing, or a related field

Minimum 2 years of experience in a similar field, or proven working experience as an analyst or in a related role

Familiarity with business intelligence software is an added advantage.

Skills

Strong analytical and problem-solving skills

Excellent verbal and written communication skills

Ability to present ideas and findings clearly to management for support and decision-making

Ability to identify critical business requirements and take appropriate action

Able to prioritize tasks independently and manage day-to-day responsibilities effectively

Strong research skills, with the ability to locate, extract, organize, and evaluate information from internal and external sources

High level of integrity and ability to handle confidential information professionally

Computer literacy, especially in Microsoft Excel, with proficiency in Excel functions such as VLOOKUP and Pivot Tables

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